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[主观题]

根据下面内容,回答题 "Businessman of the Year" AwardA. James King: Chief Execu

根据下面内容,回答题

"Businessman of the Year" Award

A. James King: Chief Executive of Fentons Finance

King was nominated for the quality of his leadership, with the judges claiming that the Fentons Finance boss is almost revered by his team. He is credited with reinventing Fentons Finance - revitalizing its culture of inflexibility, removing outdated pre-merger barriers and playing a brilliant tactical game. He led everyone to believe he was opposed to large mergers and then jumped on the Westcombe Bank opportunity at just the right moment. History will be the judge, but for now the markets consider King to be a star.

B. Keith Nash: Chief Executive of Hamley&39;s Supermarkets

Nash took over as CEO when Hamley&39;s systems and distribution were out of date and the brand badly needed freshening up. He began refocusing the brand at the higher quality end of the food market and launched several own-brand initiatives for the health conscious. As a result, the share price has gone up nearly 80 per cent. This should be extremely satisfying for Nash, who had left the retailer in 1986, disappointed after failing to secure the top job.

C. Jorge Marquez: Chairman of the Kenwick Group

Marquez was a popular choice for his achievements at Kenwick. The judges say he has been courageous in pushing through the appointment of controversial or inexperienced chief executives to companies within the group, and then sponsoring them as they transformed their businesses. He operates as a "virtual" chairman, without a permanent office in any one company. He phones his CEOs regularly, and several of them have acknowledged the vital contribution he makes to their effectiveness. Everyone is impressed at how he also finds the time to be chairman of two other large companies.

D. Richard Jenkins: Finance Director of Centron Advertising

Labouring in the shadow of a high-profile boss can sometimes draw attention away from the finance director, and the judges considered it was high time Jenkins got that attention. The CEO may be the public face of Centron, but Jenkins is the one who makes it run smoothly. Behind the scenes, he is constantly demonstrating that budgets and forecasts are what is needed to make a company successful, particularly now that the advertising market has been hit by recession, it is largely thanks to him that Centron is in much better shape than its rivals.

This businessman has successfully targeted a different group of consumers. 查看材料

A.A

B.B

C.C

D.D

答案
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更多“根据下面内容,回答题 "Businessman of the Year" AwardA. James King: Chief Execu”相关的问题

第1题

根据下面短文内容,回答题。 The Storyteller Paragraph 1 __________

根据下面短文内容,回答题。

The Storyteller

Paragraph 1 __________ 查看材料

A.Inspirations for his movies

B.The trouble of making movies

C.A funny man

D.Getting into the movie business

E.Telling stories to make friends

F.An aim of life

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第2题

根据下面内容,回答题:0 If consumers in Hillsborough County could limited their spending on

根据下面内容,回答题:

0 If consumers in Hillsborough County could limited their spending on one Saturday

00 to independent, locally owned businesses instead of chain stores, more than

34 $ 17 million would even remain in the local company instead of being shipped to

35 outside corporations as overnight deposits. So it say representatives of the

36 Tampa Independent Business Alliance, who base their calculation on studies that

37 made by the American Independent Business Alliance. The national study found

38 that since locally owned businesses began to use goods and services of other

39 business in the community, a consumer"s spending circulates 3 up to 31/2

40 times longer locally than if it is spent on at a chain. On Saturday, the local group

41 will be working with the national organization and more than all 25 other

42 communities across the country to broadcast the benefits coming of the

43 shop-local movement. The educational event, "American Unchained", will be

44 promoted at independent business such as Inkwood Books in Tampa, "We

45 want people to think about where their dollars actually end up to," said Carla Jimenez, coowner of Inkwood and president of Tampa Independent Business Alliance.

34__________ 查看材料

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第3题

根据下面内容,回答题 Business Meetings It is important that ideas anD.suggestions tableD.at

根据下面内容,回答题

Business Meetings

It is important that ideas anD.suggestions tableD.at formal meetings are voiceD.at the (0)..D...time.This is achieveD.by keeping to the (19)...... shown on the agenda.For example, there is no (20)...... in discussing ideas to do with Item Six on the agendA.when Item Two has not yet been (21)...... Such deviations from the agendA.may (22)....... in confusion among the people at the meeting; they may also (23)...... concentration if they see something as irrelevant.

To make certain that the meeting proceeds in an orderly fashion, it is therefore useful to(24) ......some grounD.rules.First, everyone will neeD.to understanD.that they must(25) ......their comments to the topiC.under discussion.The Chair can then encourage one person to speak at A.(26) ......so that any ideas offereD.can be discusseD.anD.(27)Once that person has finished, someone else can put (28)..... their ideas anD.so on.If this procedure is adopted, the participants will be able to follow the various issues in A.consistent manner, which will help with the decision-making (29)..... later on.It will also (30).....that the quiet people at meetings get A.chance to (31)..... their say, rather than just their more outspoken colleagues.In (32)...... it is often the quiet people at meetings who generate the best ideas, because they are in the (33)...... of thinking before they speak.

(19)应选 查看材料

A.structure

B.direction

C.order

D.arrangemer

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第4题

根据下面内容,回答题 The Bank with Ideas With several hundred years of history behind it, t

根据下面内容,回答题

The Bank with Ideas

With several hundred years of history behind it, the APL Bank has few problems in (0)....B......businesses that it is a reputable and secure (19)......of a range of banking services.Now, it is demonstrating to business customers that it is flexible and responsive enough .to(20) ......their changing needs in the 21st century.

Based in London, APL offers banking services to businesses throughout the UK via its branch (21)......Most customer service provision is (22).....out by personal account managers based in local branches, together with (23).....staff at company headquarters.An important (24)...... for APL has been to make it easy for customers to (25)......business with the bank.They can contact their account manager by direct line or email; if the manager is on holiday, a carefully chosen colleague becomes the "account contact" and(26)...... with the customer during the manager"s (27)...... In addition, for those who want (28).....to their bank at any time of day or night there is now a 24-hour phone-based service.

In order to remain competitive and build customer loyalty, the bank guarantees to turn around urgent loan (29)...... within 24 hours.This focus on the customer has also been a driving(30)..... in APL"s recruitment and development policy.For example, newly inducted staff(31)......a "customer service review" to find out what it is like to be on the other side of the desk, asking to borrow money.Together, these (32)......in banking have achieved excellent results.The customer(33)......is growing fast, and last year the bank gained 36,000 new business accounts.

(19)应选 查看材料

A.producer

B.supplier

C.provider

D.giver

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第5题

根据下面内容,回答题 Customer Behaviour0 The consumer is the focus of all retail busines

根据下面内容,回答题

Customer Behaviour

0 The consumer is the focus of all retail business and it is important to appreciate how

00 consumers are influenced in their buying decisions.Most of consumers, before making a

34 purchase, gather information and evaluate with the alternatives, but the extent to which

35 they look for information depends on the type of purchase.For example, in the case of

36 routine grocery purchases most consumers respond.to automatically.However, for

37 purchases where the risk of making the wrong decision is greater, like buying a new

38 car, so the search for information is more important.The decision to purchase is never a

39 single decision but a number of these separate decisions, and at any time during this

40 process, consumers can change their minds about and choose an alternative route.For

41 example, although a consumer may have decided where to buy a product only to realize

42 at the last moment that this is, in fact, having the wrong choice.The price in the store may

43 be too high or the staff unhelpful.On the other hand, a lack of queues, favourable credit

44 facilities and efficient staff all lead to a too positive impression, so retailers should

45 remember how difficulties in these areas that can affect a sale or even lose a customer permanently.

34__________ 查看材料

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第6题

根据下面内容,回答题:AThis classic cross-culture book provides reading passages, culture n

根据下面内容,回答题:

A

This classic cross-culture book provides reading passages, culture notes, and discussion topics which focus on values, behaviours, attitudes and communication styles. It features a chapter on cultural diversity in the U. S. , an explanation of mainstream U. S. values with examples which reveal some of the more hidden aspects of culture, examples of cross-cultural differences in a wide variety of cultures, and extensive readings and exercises.

B

As a multistand course——organized according to functions, discussion techniques and communication concepts——this text develops the speaking skills of business professionals or business students. It is easily adaptable to differing class sizes, student needs and interests. A special feature of the course is its carefully staged discussion activities which structure and facilitate group partici- pation.

C

This series is intended for students now ready to approach English literature. Each book deals with both the literary and the language aspects of their texts. Some exercises focus on a personal response, others on discussing literary qualities such as style, character, imagery and ideas. Other exercises concentrate on the development of language awareness in terms of grammar, vocabulary and different styles of writing.

D

Authentic texts covering a wide range of topics provide a stimulating basis for an approach of skills and strategies to academic reading. Techniques of skimming and scanning, identifying main ideas, understanding text organization and guessing unknown vocabulary provide the basis for each unit. These are followed by more advanced strategies, such as analyzing a writer"s use of time, evaluating a writer"s attitude and assessing the degree of certainty in arguments. Each unit ends with discussion topics which lead to a writing task based on the reading texts.

It aims to train the students to become sensitive to different styles of writing. 查看材料

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第7题

根据下面短文内容,回答题。 Interior DesignAlthough interior design has existed since the b

根据下面短文内容,回答题。

Interior Design

Although interior design has existed since the beginning of architecture, its development into a specialized field is really quite recent. Interior designers have become important partly becauseofthe many functions that might be __________ (1) in a single large building.

The importance of interior design becomes__________(2) when we realize how much time we__________ (3) surrounded by four walls. Whenever we need to be indoors, we want our surroundings to be __________ (4) attractive and comfortable as possible. We also expect__________(5) place to be appropriate to its use. You would be __________ (6) if the inside of your bedroom were suddenly changed to look __________ (7) the inside of a restaurant. And you wouldn&39;t feel__________(8) in a business office that has the appearance of a school.

It soon becomes clear that the interior designer&39;s most important basic__________(9) is the function of the particular __________(10). For example, a theater with poor sight lines, poor sound-shaping qualities, and__________ (11) few entries and exits will not work for__________ (12)purpose, no matter how beautifully it might be __________ (13). Nevertheless, for any kind of space, the designer has to make many of the same kind of __________ (14). He or she must coordinate the shapes, lighting and decoration of everything from ceiling to floor.__________(15)addition, the designer must usually select furniture or design built-in furniture, according to the functions that need to be served

______________ 查看材料

A.consisted

B.contained

C.composed

D.comprised

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第8题

根据下面短文内容,回答题。 Interview with Allan Gray(1)I was working for a multinational

根据下面短文内容,回答题。

Interview with Allan Gray

(1)I was working for a multinational company in the early 1980s, and my brother asked me if I was interested in going into partnership with him to set up a language school. I&39;d always wanted to work for myself, and I was a bit fed up with working for someone else, so I said yes.

Primarily, I wanted the freedom to make my own decisions, I wanted room to be creative, and also I wanted to be able to get the credit and keep the profits if we were successful. I was also happy to carry the can and take the blame if things went wrong. These things are not possible if you work as an employee in a large organization.

(2) I had to borrow money to help start the business, but we were lucky because we also had some outside capital to put into the business. These days it can be really hard to persuade banks to lend money to people who want to start a company, so we were fortunate. It was fairly easy to set up the business, because we had a very clear idea of what we wanted to do. The problem was, all our preconceptions (预想 ) about what it would be like to run a business were wrong.

We made lots of mistakes, and we almost went bankrupt (破产的 ) at the beginning. At one point, we only had two students in the school.

(3) Far too long! We lost money for the first four years and, as I was saying, we nearly went out of business. It took quite a long time to start making profit. The best thing we did, though, was that we hired some really good people to work for us. In fact, some of those people are still working for us,24 years later. Now we&39;re doing well, but it was very risky at first.

(4) One is financial constraint (约束) , It can be very tough. Think all small businesses have cash flow problems -- it often takes a long time to get paid by your customers. The second big problem is marketing. It takes a lot of funds to market your business, and you have to get your name known and build a reputation. But the biggest challenge is managing the people. All businesses are about people, and you have to learn how to deal with all kinds of people – and I think we&39;ve been extremely good at getting the best of our staff.

Paragraph 1 __________ 查看材料

A.Strategies in expanding a small business

B.Right people to run a business

C.Time-consuming experience of being successful

D.Challenges of running a business

E.Difficulties in starting the business

F.Reasons for working for oneself

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第9题

根据下面短文内容,回答题。 Public Relations __________

根据下面短文内容,回答题。

Public Relations

__________ 查看材料

A.matter

B.form

C.system

D.direction

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第10题

根据下面短文内容,回答题。 Teaching and Learning _____________

根据下面短文内容,回答题。

Teaching and Learning

_____________ 查看材料

A.careful

B.happy

C.familiar

D.pleased

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第11题

根据下面短文内容,回答题。 Child Consultants ____________

根据下面短文内容,回答题。

Child Consultants

____________ 查看材料

A.sentence

B.word

C.answer

D.question

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