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[主观题]

What could possibly account for the amazing success of Coca-Cola? How has this combination

of carbonated water(苏打水), sugar, acid and flavorings come to symbolize the American way of life for most of the world? After all, even the manufacturers could hardly describe Coke as a healthy product since it contains relatively high amounts of sugar (admittedly not the case with Diet Coke which contains artificial sweeteners instead of sugar) and phosphoric acid(磷酸), both of which are known to damage teeth.

One explanation may be found in the name. The original recipe(配方)included a flavoring from the coca plant and probably included small amounts of cocaine (an addictive (使人上瘾的) substance), but since the early part of this century all traces of cocaine have been removed. However, Coke (like all cola drinks) also includes a flavoring from the cola tree; cola extract(提炼物) contains caffeine, which is a stimulant, and the Coca-Cola company adds extra caffeine in addition. While caffeine is not thought to be an addictive substance in itself, there is considerable evidence that over a period of time the consumption of caffeine has to be increased in order for its stimulating effect to be maintained, and so sales of Coke perhaps benefit as a result.

A more likely reason for the enduring popularity of Coke may, however, be found in the company's enviable marketing(营销) strategies. Over the years it has come up with some of the most memorable commercials (商业广告), tunes, slogans and sponsorship in the world of advertising, variously emphasizing international harmony, youthfulness and a carefree(轻松愉快的) lifestyle. Few other companies have been able to match such marketing techniques so consistently or effectively. As suggested earlier, the influences of American culture are evident just about everywhere, and Coca-Cola has somehow come to represent a vision of the United States that much of the rest of the world dreams about and aspires to (热望). Perhaps drinking Coke brings people that little bit closer to the dream.

Coca-Cola is not a healthy product because______.

A.it is merely a combination of carbonated water, sugar, acid and flavourings

B.it may be harmful to teeth

C.it doesn't contain artificial sweeteners

D.it has some stimulating effect

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更多“What could possibly account for the amazing success of Coca-Cola? How has this combination”相关的问题

第1题

According to the passage, what are the links between malnutrition and poor econom?A.Lack o

According to the passage, what are the links between malnutrition and poor econom?

A.Lack of nutrition in early children can cost developed nations up to three percent of their yearly earnings.

B.Poor countries could possibly double their economic growth if they improved nutrition.

C.Almost all the world economy was affected by the African malnutrition.

D.Natonal economy is the base for individua's nutrition.

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第2题

听力原文:M:Do you think.you could possibly work late this evening? I'm afraid there's some
work we really must finish this evening.

W:Work late? I suppose so,if you really think it's necessary.

Q:What would the woman probably do?

(17)

A.She would go home immediately after work.

B.She would go to bed early.

C.She would work overtime.

D.She would work early in the morning.

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第3题

听力原文:M: I'm wondering if I could possibly schedule an appointment with Mr. Kelly this
week.

W: Let me see. On Monday, he will be in Paris for a meeting, and it will take him three days there; then he will fly to London to meet an important client... Well, I don't think he is available this week.

Q: What do we learn about Mr. Kelly from the conversation?

(16)

A.He will be in Paris on Thursday.

B.He will have a full schedule this week.

C.He will attend a meeting on Thursday.

D.He will probably meet the man this week.

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第4题

听力原文:W: Hello!M: Hello. Lucy. This is John. Could you do me a favor? I've tried to pho

听力原文:W: Hello!

M: Hello. Lucy. This is John. Could you do me a favor? I've tried to phone my wife six times and 1 can't get through. The line is busy all the time. Could you possibly go to the next door and give her a message?

W: Sure! What do you want to tell Mary?

M: Could you just say I've met an old friend and I'm staying with him? I'm not at the hotel and I'll give her a ring later.

W: Sure, I'll go fight now.

M: Thanks a lot, Lucy.

W: OK. Bye!

M: Bye!

What did the man ask the woman to do?

A.To book a hotel room for him.

B.To meet an old friend of hers.

C.To pass a message to Mary.

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第5题

听力原文:What happened to me that day is just unbelievable. The first thing to go wrong wa

听力原文: What happened to me that day is just unbelievable. The first thing to go wrong was that all the parking spaces were taken. So I had to park on the grass, and hoped that I would not get a parking ticket. When I got to the ad- mission office, there was already a long line of students waiting. By the time it was my turn. two of the courses I needed were filled, and I had to go back to my adviser and make out a whole new timetable. Although I did sign up for all my courses, I missed the lunch. The next thing to go wrong was that the bookstore had sold out one of the textbooks required. As I was leaving, I wondered what else could possibly happen, and then there I saw a policeman standing beside my car and writing out a ticket.

Who is the speaker?

A.A student.

B.A teacher.

C.An officer clerk.

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第6题

The history of modern water pollution goes 【C1】______ to February 20, 1931, when Mrs. Murp
hy 【C2】______ over her backyard fence and said to Mrs. Holbrook, "You 【C3】______ those shirts white?" Mrs. Holbrook was 【C4】______ to admit they were as white as she could get them 【C5】______ that ordinary soap.

"What you should use is this Formula Cake Soap which 【C6】______ against the dull grey look that the family wash 【C7】______ had."

Doubtful 【C8】______ adventurous, Mrs. Holbrook tried the Formula soap, 【C9】______ did take the grey out of her husband's shorts. But what she didn't know was that the water eventually 【C10】______ into the Blue Sky River, killing two fish.

Three years later, Mrs. Murphy was 【C11】______ her shirts and Mrs. Holbrook said, "How did you ever get your collars so 【C12】______ , surely not with Formula?"

"Not ordinary Formula. But I did with Super Fortified Formula. You see, it attacks dirt and destroys it. Here, try some 【C13】______ your shirts. "

Mrs. Holbrook 【C14】______ and discovered her husband's shirt collars turned pure white. What she could not possibly know was that it turned the river water pure white as 【C15】______ .

Six months later, the Blue Sky River was 【C16】______ a health hazard. One day as Mr. Holbrook was walking home from work, he accidentally 【C17】______ the Blue Sky River, swallowed a 【C18】______ of water and died immediately. At the funeral service the minister said, "You can say anything you want about Holbrook, but no one can 【C19】______ he had the 【C20】______ shirts in town."

【C1】

A.straight

B.down

C.off

D.back

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第7题

We did everything we possibly could to ensure the news report was______.A.feasibleB.genuin

We did everything we possibly could to ensure the news report was______.

A.feasible

B.genuine

C.appropriate

D.authentic

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第8题

The registration number of the robber' s van could possibly be ______.A.BWV 593SB.BVW 593H

The registration number of the robber' s van could possibly be ______.

A.BWV 593S

B.BVW 593H

C.BWV 593A

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第9题

Weakened as I______I could not possibly have equaled to the graduation ceremony.A.wereB.wa

Weakened as I______I could not possibly have equaled to the graduation ceremony.

A.were

B.was

C.is

D.are

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第10题

In many states, budget requests by state universities have had to be scaled back or froz
en, while tuition, the share of the cost borne by the students themselves, has gone up. The problem with the governors【M1】______ is particularly distressing because they all agree that the quality of their colleges and universities helps drive the economic engines of their states. And they are constantly being told by everyone like【M2】______ college administrators to editorial writers that only way to make【M3】______ their state universities better is to spend more money. But it was against this backdrop that members of the association【M4】______ came together in this city to discuss issues of common concern, one is higher education. And the focus of their talks about college【M5】______ centered not on how money could be more effectively directed, but on what to get greater productivity out of a system that has【M6】______ become highly inefficient and resistive against change.【M7】______ As a result, the governors will embark a three-year study of【M8】______ higher education system and how to make state colleges and universities better able to meet the challenges of a global economy in the 21st century. And judging from the tenor and tone of their discussion, the study could produce a push in for higher standards,【M9】______ more efficiency and greater accountability. Pennsylvania Governor Tom Ridge and his fellow governors came away from the meetings resolute with the belief that higher education needs a fresh look and【M10】______ possibly a major boost in productivity to meet demands of new technologies and a changing work force.

【M1】

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第11题

The knowledge of brain could possibly be used to______.A.treat people with Parkinson"sB.ge

The knowledge of brain could possibly be used to______.

A.treat people with Parkinson"s

B.get people to become dynamic

C.cure the injuries of war veterans

D.transform. the way humans think

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