A Letter to the Sole SupplierDear Supplier,41. for the raw materials we are buying from yo - 试题答案网问答

第1题

Questions l7-20Using the information in the test ,complete each sentence 17-20 ,with a phr

ase from the list below (A-G).

For each sentence(17-20) mark one letter (A-G) on your Answer Sheet.

Do not mark any letter twice.

第17题：When we visit your country again next time ,we hope you\'11...

A take this problem into consideration.

B develop and expand the trade and business further.

C make our company the sole agent in China.

D offer to buy equipment for them.

E accept payment for this equipment.

F start cooperation with other branches and factories.

G cooperate with you and realize our common dream.

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第2题

Write a letter for the principal to accept the agent's application of being sole agent after rea

ding the following given letter．Dear Mr．Wang:

Our company is one of the leading companies in china ornaments retail business．We have oufiets throughout our England．We are interested in your products displayed at the exhibition Guangzhou fair and would like to know whether you could offer us a sole agency to retail your products in our country.

We are confident that there is a growing market for your products in this area, due to the increasing demand for china ornaments.

We operate on a 10% commission basis on net list prices, with an additional 3% del credere commission if required．We usually pay our principals by bill of exchange on a quarterly basis.

If you are interested in the above proposal, we will send our representative to discuss further details with you．We look forward to hearing from you soon.

Yours sincerely,

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第3题

•Read the following article about partnership and the questions below the passage.&

•Read the following article about partnership and the questions below the passage.

•For each question (13—18), mark one letter (A, B, C or D) mi your Answer Sheet for the answer you choose.

Understanding Partnership

The Uniform. Partnership Act defines a partnership as "an association of two or more persons to carry on as co-owners of a business for a profit." The partnership came into being us an evolutionary outgrowth of the proprietorship by correcting stone of tile disadvantages of that ownership form. The formation of a partnership is relatively simple, but because it involves two or more people, it must be based upon an understanding between the partners. In other words, a contract is required. Although the contract can be oral. it is wiser to have so important a document drawn up by an attorney. A contract of this sort is called the Articles of Co-partnership.

Partnership has ninny advantages. Firstly, it is relatively simple to organize and dissolve. Although not as simple to organize as a sole proprietorship because Articles of Co-partnership are required, partnerships are simpler and less expensive to form. than corporations. Second[y, it is subject to less government control. As is the case with sole proprietorships, partnerships are not controlled by the same federal and state laws as are corporations. Thirdly, it can keep larger tax savings. Unlike corporations, partnerships are not legal entities. Partnerships, therefore, do not have special taxes levied on them. Finally, it may provide a high personal incentive. Because the partnership business is carried on by working owners, this form. of business ownership retains the high incentive of the sole proprietorship. The partners are working for themselves, and consequently are rewarded for extra effort.

Although many of the advantages of a sole proprietorship are carried over into partnership, many of its disadvantages are as well. Like the sole proprietorship, partnerships have the disadvantages of unlimited liability. This means that in the case of bankruptcy of the business, both partners' personal assets must be used to settle partnership debts. When one partner's investment plus his personal assets are insufficient to meet his share of the creditor's claims, these debts must be settled by the remaining partner or partners. Furthermore, it is difficult to raise money for partnership and the disagreements among partners may easily result in the failure of the partnership.

The form. of partnership previously discussed is that of a general partnership. There are other forms of partnership available to businessmen which have specific advantages or overcome specific disadvantages of the general partnership.

A limited partnership is one in which the liability of one or more of the partners is limited to the amount invested by him. A limited partnership must have at least one general partner whose liabilities are unlimited. Limited partnerships take advantage of the tax savings available to partnerships while maintaining some of the capital-raising resources available to corporations. However. they are legally complicated and expensive to set up; further, any activity by a limited partner may result in the loss of his limited status (and his limited liability); and they are not permitted to do business in all states.

A joint venture is a partnership that has been set up for one specific undertaking. Upon completion of the undertaking, the joint venture is dissolved. Unlike a general partnership, the joint venture is not a continuing business. However, this need not be the case. The prime characteristic is its limitation to one specific venture.

According to the text, partnership is derived from

A．corporation.

B．sole-proprietorship.

C．co-operative.

D．joint venture.

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第4题

—Look at the sentences below and the following introduction about the types of ownership.—

—Look at the sentences below and the following introduction about the types of ownership.

—Which type of ownership does each sentence 1—7 refer to？

—For each sentence 1—7, mark one letter (A, B, C or D) on your Answer Sheet.

—You will need to use some of the letters more than once.

A

Partnerships

On the whole, this is not a popular form. of business organization, but it is often used by people in the professions, like doctors, dentists or lawyers, to expand their business. Greater efficiency is possible because people in this sort of association can spend their time doing what they are best at. If one person is sick, then the remaining partner(s) can carry on the work. The main disadvantage is that even with this form. of ownership, the amount of money available to the business may be limited. If people quarrel or disagree over decision making there can be problems and serious delays.

B

Public (Plc) Companies

These are the largest businesses in the private sector. There is no limit to the number of people holding shares in it and many of the larger companies have their shares listed on the stock exchange. The advantage of big businesses like this is that they find it easier to raise money as banks consider them a 'good risk'. There are strict laws governing the setting-up of this kind of business and each year the company has to publish its accounts. The larger such businesses grow, the more difficult it is to control them. Workers in such businesses may feel that management doesn't understand their problems.

C

Private (Ltd) Companies

Such businesses are net allowed to sell shares to the public. They must consist of at least two members, but there is no upper limit to the numbers who own the company. The larger size makes it possible for such companies to borrow more money from the banks or from issuing additional shares to its members. The advantage is that such a business is able to offer its members limited liability (responsibility) for debts and losses. Many companies of this type exist in England, Europe and the U. S.

D

Sole Proprietorships

Sole proprietorships, the most common business form, consist of one person doing business with no legal charter. While they offer the owner great freedom and are easy to form, they also present grave financial risks. General partnerships are merely proprietorships with multiple ewers.

There is no limit to the number of people holding shares in it.

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第5题

？Read this text taken from an article about how the accountants influence the decisions.？C

？Read this text taken from an article about how the accountants influence the decisions.

？Choose the best sentence to fill each of the gaps.

？For each gap 9—14, mark one letter (A—H) on your Answer Sheet.

？Do not use any letter more than once.

How the Accountants Influence the Decisions

Accountants in industry are often asked to evaluate projects. H . Many people think it must be straightforward, but, like many publishing contracts, the devil lies in the detail.

(9) . There is a high level of front-end investment in trying to "break" (popularise) an artist which usually comprises a non-returnable advance on royalties, recording costs, promotional costs and tour support costs which sometimes even extend to large "buy-on" fees to support major artists on big tours; i.e. they pay to play. Usually the first department involved in a decision to sign an artist is the A&R (artistes and repertoire) department. Sometimes unfairly labelled the Urn & Ah department, they play a vital role in identifying potential stars. About 95% of the artists don't make the grade. (10) . This financial analysis is called a Deal Memo and it also assists in the negotiation process.

When A&R. have identified a signing then there are a number of key decisions to be made in which the business affairs and finance departments become closely involved. (11) . Will it be a direct signing, i.e., will the company be contracting directly with the artist, or has the artist been savvy enough to incorporate his own company and "loan out" his services to his own company？ If the contract is with the artist's company then it is vital that the record company get the artist to sign a letter (called an inducement letter) stating that he personally undertakes to fulfill his contractual obligations should his company be unable to do so； e.g., if it were wound up.

(12) . Pete Waterman% PWL with artists such as Kylie Minogue, Jason Donovan and Rick Astley was a good example of a production house. Other examples are lease-tape deals and P&D (pressing and distribution) where the record company does not actually own the product but can sell it under its name for a limited period.

(13) . This will largely concentrate on the advances, royalty rates and contract term that should be offered to make it attractive to the artist to sign.

(14) . It should be product based i.e. on the number of albums to be delivered by the artist, (known as the "minimum commitment") rather than time based. Ideally the record company would want to sign the artist for just one album with multiple options for further albums at its sole and absolute discretion, so ff the artist is a flop, then the contract is terminated after one album, but if he or she is a success then options are exercised.

A The term of the contract is very important.

B Having decided on the form. of contract then, the finance department comes into the picture in assessing and analyzing the structure of the deal.

C Other possible forms of contract that could be considered are production house deals where a specialist company agrees to supply a number of artists to the record company.

D Firstly, it must be decided what form. the contract is going to take.

E However, for the very few artists that the record companies successfully "break" then there is big money to be made and it is therefore vital that any proposed deal undergo a thorough financial analysis to ensure that the company is not over-committed.

F Contrary to popular myth that it is easy to make money in the music business, most artists actually lose money for the recording companies.

G Importance should be attached to both the term and form. of the contract.

H In

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第6题

？Read this text taken from an article about Marketing Communications.？Choose the best sent

？Read this text taken from an article about Marketing Communications.

？Choose the best sentence to fill each of the gaps.

？For each gap 9—14, mark one letter (A—H) on your Answer Sheet.

？Do not use any letter more than once.

Many management writers have discussed the idea of satisfying customers’ needs and wants. H Despite the vast amount of information available on customers, finding out exactly what they require is a challenge that certain companies, such as Sainsbury's and Marks and Spencer, have found extraordinarily difficult to meet. (9) . In a report written by the research company Business Intelligence,50% of companies felt that their marketing communications were ineffective and 85 % said that any attempt to gain customer loyalty failed.

The two extremes of marketing can be summarized by looking at the difference between the East and the West. (10) . Biros, socks, Light bulbs—if it can be made and distributed then there is a market. In the prosperous West, it is the other extreme. Such is the attraction of profit that the marketing specialists are competing with some incredibly sophisticated advertising for some rather simple products! (11) . The Internet is also adding another dimension to the marketing process as is the growing resistance to subtle, clever advertising, which seems to have lost its edge in the marketplace.

Out of this turmoil there has evolved another definition of marketing known as customer relationship marketing(CRM). Customers are much less loyal than they used to be and can afford to chop and change. (12) .

Microsoft did this by reorganizing the business around the customer, splitting itself into four new divisions which focus on the customer. (13) . The call centers are likely to form. the basis of the future of marketing, although there is little evidence that they will work. (14) .

A The choice is seemingly endless, with a typical superstore stocking between 20,000 and 25,000 different lines totaling between two and four million products per store.

B In the spring of 1999,both companies announced heavy falls in profit largely due to their inability to listen to and respond to the customer.

C Consumers also dislike the synthesized voice which asks you to press certain numbers on the keypad, depending on the service required.

D Although there will always be a place and function for marketing, it is unclear whether the traditional product or brand manager will still have a job in the twenty-first century, having been replaced by customer relations managers on the end of a telephone.

E In Russia, if there is a queue, you are advised to join as it means a manufacturer has actually produced something, regardless of whether there is a specific need.

F Some companies now have customer call centers which are set up with the sole objective of handling complaint, Inquiries and after sales service.

G It is estimated that winning over a new customer can cost up to five times as much as keeping a customer, so a new definition of marketing has evolved which is identifying, attracting and retaining the most valuable customers to sustain profitable growth.

H Although the two are different, companies spend billions of pounds on market research with a view to targeting the potential customer in a more precise way.

(9)

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第7题

Your application ______ sole agency is none ______ our careful consideration.

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第8题

The word "sole" in paragraphl is closest in meaning to which of the following word？A．onlyB

The word "sole" in paragraphl is closest in meaning to which of the following word？

A．only

B．single

C．solemn

D．significant

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第9题

？Read this text taken from an article about accounting. ？Choose the best sentence to fill

？Read this text taken from an article about accounting.

？Choose the best sentence to fill each of the gaps.

？For each gap (9-14), mark one letter (A-H) on your Answer Sheet.

？Do not use any letter more than once.

Accounting

Accounting is the process of systematically collecting, analyzing, and reporting financial information. Bookkeeping is essentially record-keeping which is part of the overall accounting process. A private accountant is hired by a specific organization to operate its accounting system and to interpret accounting information. A public accountant performs these functions for various individuals, or firms, on a professional-fee basis. (9) .

The accounting process is based on the accounting equation, assets = liabilities+ owners' equity. (10) .There are five steps in the accounting process: 1) Source documents are analyzed to determine which accounts they affect. 2) Each transaction is recorded in a journal. 3) Each journal entry is posted in the appropriate general ledger accounts. 4) At the end of each accounting period, a trial balance is prepared to make sure that the accounting equation is in balance at the end of the period. 5) Financial Statements are prepared from the trial balance. (11) . A new accounting cycle is then begun for the next accounting period.

The balance sheet, or statement of financial position, is a summary of a firm's assets, liabilities, and owners' equity accounts at a particular time. (12) . On the balance sheet, assets are categorized as current (convertible to cash in a year or less), fixed (to be used or held for more than one year), or intangible (valuable solely because of the rights or advantages they confer). (13) . For a sole proprietorship or partnership, owner's equity is reported by the owner's name in the last section of the balance sheet. For a corporation, the value of common stock, preferred stock, and retained earnings is reported in the owners' equity section.

An income statement is a summary of a firm's financial operations during a specified accounting period. (14) . Operating expenses are then deducted to compute net income from operations. Finally, non-operating expenses and income taxes are deducted to obtain the firm's net income after taxes.

The information contained in these two financial statements becomes more meaningful when it is compared with corresponding information for previous years, for competitors, and for the industry in which the firm operates.

A On the income statement, the company's gloss profit on sales is computed by subtracting the cost of goods sold from net sales.

B These ratios provide a picture of the firm's profitability, its short-term financial position, its activity in the area of accounts receivable and inventory, and its long-term debt financing.

C Similarly, current liabilities are those that are to be repaid in one year or less, and long-term liabilities are debts that will not be repaid for at least one year.

D Double-entry bookkeeping ensures that the balance shown by the equation is maintained.

E This statement must demonstrate that the equation is in balance.

F Accounting information is used primarily by management, but it is also demanded by creditors, suppliers, stockholders, and government agencies.

G Once statements are prepared, the books are closed.

H Bookkeeping is essentially record-keeping which is part of the overall accounting process.

(9)

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第10题

His sole motive was to make her happy.A．aimB．argumentC．capabilityD．pursuit

His sole motive was to make her happy.

A．aim

B．argument

C．capability

D．pursuit

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