Extract 1 In any relationship the worst pitfall is possessiveness. You must never thi
According to Dr. Mead, the attitude of beings from outer space towards us is one of______.
A.unfriendliness
B.suspicion
C.superiority
D.hostility
According to Dr. Mead, the attitude of beings from outer space towards us is one of______.
A.unfriendliness
B.suspicion
C.superiority
D.hostility
第1题
?Which extract (A, B, C , D or E ) docs each statement 1-8 refer to?
?For each statement 1-8, mark one letter (A, B, C , D or E ) on your Answer Sheet.
?You will need to use some of these letters more than once.
A Extract 1
You are not providing product or service to yourself, so even if you are convinced that you have your finger on the pulse of the buying public, you must remain objective in your view of how others see you. How do you do this? Simply ask your customers and prospects! Most of them will be happy to tell you how they feel about dealing with your business. However, if you can't find the time or wherewithal to ask customers directly, then enlist the assistance of a third patty to collect this information for you. But once you have this information, turn it into knowledge by using it to improve your customer interactions!
B Extract 2
If there are any difficult but necessary policies or procedures that your customers must navigate through in order to do business with you, don't sugarcoat it by pretending that it's simple or nonexistent. Instead, take some time to come up with a well thought-out explanation of the issue, and provide clear, detailed, and easy to find directions for addressing the issue. Usability testing for any automated system is a must!
C Extract 3
Not to be condescending, but many times we axe so familiar with our product or service that we unconsciously feel that everyone has the same understanding we do. Assume that explanations and definitions are necessary, and then provide customers the option of passing them by when they are not needed. Web sites am great for this, as terms and phrases can be presented in hypertext, where a user can click on the text and a definition or example can pop up in a new window. Don't make your customers have to seek out understanding of your product or service. Many of them will not pother with the effort, and simply move on to a competitor who provides a clearer presentation of what they do, and the benefits therein.
D Extract 4
You and your competition are going after the same market. Obviously, some of that market is choosing a competitor instead of you. Why is that? What is it that the competitor is doing to present itself, its business, and its benefits, which appeals to certain segments of the market? Identify, understand, and utilize these things to your advantage. If there are aspects of your competitors’ business that can improve your offerings, then borrow them and make them your own. If you can do them better, by all means, do them and let customers and prospects know. You are never the only game in town; your market knows that, and you need to know it, too.
E Extract 5
Be specific when you promise something, and by all means, deliver on that promise. If something prohibits you from delivering on that promise, you need to notify the customer as soon as possible, be upfront about why you cannot deliver, and inquire as to what you can do to make amends. Your business's credibility is at stake, so do not take this lightly. Otherwise, the expectations that you've set for your customers will be one of disappointments, which is a surefire way to kill your business.
Use simple language to describe your products.
第2题
TASK TWO--BENEFIT
?For questions 18--22, match the extracts with the statements, listed A--H.
?For each extract, choose the benefit stated.
?Write one letter (A--H) next to the number of the extract.
A It is easy to get any places
B It attracts more people to come
C It's a very convenient way to earn money.
D It can make customers smile
E It's a good selling way
F It's helpful to reconnect current clients and impress potential clients.
G It's more reliable
H It's low-cost
第3题
(a) IAS 37 Provisions, contingent liabilities and contingent assets prescribes the accounting and disclosure for those items named in its title.
Required:
Define provisions and contingent liabilities and briefly explain how IAS 37 improves consistency in financial reporting.
(b) The following items have arisen during the preparation of Borough’s draft financial statements for the year ended 30 September 2011:
(i) On 1 October 2010, Borough commenced the extraction of crude oil from a new well on the seabed. The cost of a 10-year licence to extract the oil was $50 million. At the end of the extraction, although not legally bound to do so, Borough intends to make good the damage the extraction has caused to the seabed environment. This intention has been communicated to parties external to Borough. The cost of this will be in two parts: a fixed amount of $20 million and a variable amount of 2 cents per barrel extracted. Both of these amounts are based on their present values as at 1 October 2010 (discounted at 8%) of the estimated costs in 10 years’ time. In the year to 30 September 2011 Borough extracted 150 million barrels of oil.
(ii) Borough owns the whole of the equity share capital of its subsidiary Hamlet. Hamlet’s statement of financial position includes a loan of $25 million that is repayable in five years’ time. $15 million of this loan is secured on Hamlet’s property and the remaining $10 million is guaranteed by Borough in the event of a default by Hamlet. The economy in which Hamlet operates is currently experiencing a deep recession, the effects of which are that the current value of its property is estimated at $12 million and there are concerns over whether Hamlet can survive the recession and therefore repay the loan.
Required:
Describe, and quantify where possible, how items (i) and (ii) above should be treated in Borough’s statement of financial position for the year ended 30 September 2011.
In the case of item (ii) only, distinguish between Borough’s entity and consolidated financial statements and refer to any disclosure notes. Your answer should only refer to the treatment of the loan and should not consider any impairment of Hamlet’s property or Borough’s investment in Hamlet.
Note: the treatment in the income statement is NOT required for any of the items.
The following mark allocation is provided as guidance for this requirement:
(i) 5 marks
(ii) 4 marks
第4题
What is the purpose of the archway described in Extract 1?
A.To hide an unattractive fireplace.
B.To give the room an exotic eastern style.
C.To join the dining room with the sitting room
D.To make room for the unusual seating arrangements.
第6题
第7题
Extract 1, 2 and 3 all imply the importance of______..
A.self respect
B.understanding
C.flexible opinion
D.self-examination
第8题
第9题
听力原文:1 Welcome to the Matrix. During the feature presentation, would you please be mindful of others and keep your voices low. We would appreciate very much if you can extinguish your cigarette and turn off your cell phone. We would also ask you not to use the alcoholic beverages and dispose all of trash in the proper receptacles when you leave. The restroom is on your right. Those who bring children should keep an eye on them, so the don't make too much noise and wander about by themselves. If you need any further help, please go to the information office at the back. Thank you and we hope you enjoy it.
2 Thank you for your enquiry. Actually, we now have a managed floating exchange-rate system, or what many people call a dirty-float system. This means that, while there is a great degree of flexibility in exchange rates according to the balance of payment factors, the government still intervenes in the market by buying or selling large amounts of foreign currencies to provide wide-ranging fluctuations. In this way, a country's international position could be affected by an appreciation of its currencies. For example, if a country has a high current exchange rate, its position in the world may be strong and at the same time, its economic situation might be stable. On the contrary, if its exchange rate is decreasing, its economic situation might not be so optimistic.
3 Here are your tickets. You just came in at the right time. Actually, we started a promotion campaign yesterday and this is the lowest price we have ever offered. Don't worry about our service. As a matter of fact, we have arranged a van to pick you up at the airport and take you right to the hotel. And if you need transportation when you leave, you can contact our branch office and people there would be glad to offer you help. Tour guides are also available in the city. Here are the phone numbers of our office in case you have any further inquiry. Thank you.
4 This is David Kattering from Delta Airlines. I feel sorry to inform. you that we do not have any morning flight on discount available because, you know, it is Christmas season. But we can offer you a night flight ticket with 15% off. The departure time is 11:00 and it arrives at Buffalo City at about 12 midnight. We understand it might be a bit inconvenient but this is the lowest price available at the moment. However, our airport shuffle can take you to the city for free. If you feel fine with it, you can book online right now and we'll send you the ticket tomorrow. You may contact me at 305-6843 for any further information. Thank you.
5 Thank you for taking US Air. Here are some new services our company is providing. For the coach passengers, we are giving more of what they want: more flights to more places in the West. In addition to our new non-stop flights from Los Angeles to St. Louis and Oakland, we have added new non-stops to Denver and Phoenix from both LA and San Diego. We've also removed rows of seats to create more room in the coach cabin, which means we'll offer more comfort to coach passengers than any other airline. More important, telephones have been installed at the back of the cabin, so passengers can call family or business partners at any time they like.
?You will hear five different people talking about something.
?For each extract there are two tasks. For Task One, decide what the job of each speaker is from list A-H. For Task Two, choose the place of the talk from the list A-H.
?You will hear the recording twice.
TASK ONE--THE JOB OF THE SPEAKER
?For questions 13-17, match the extracts with the jobs, listed A-H.
?For each extract, decide what job each speaker does.
?Write one letter (A-H) next to the number of the extract.
A a pilot
B a stewardess
C an insurance agent
D an usher
E a bank manager
F a travel agent
G a conductor
H a clerk
第10题
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C. <FRAME>
D. <LINK REV=' *** REL=* *** HREF=* URL*>