To move up market, the company created a special team in which market researchers and industrial designers were at the top of the pecking _____ instead of engineers.
A.ladder
B.order
C.hierarchy
D.structure
A.ladder
B.order
C.hierarchy
D.structure
第1题
Market prices may move up or down (or remain the same)in response to a host of factors causing shifts in supply (the whole supply curve) or demand (the whole demand curve) or both together.
Bad weather makes prices go up--not just the prices of agricultural products, but of a great many other goods ranging from steel to nightgowns--because of interruptions in production, breakdowns in transportation, power failures, etc.
Changes in technology cause shifts in supply curves; a more efficient way of making transistors bring down the prices of calculators, computers, radios, television sets, record players, recorders. Increases in the scale of production, as we have seen, often bring down certain production prices.
Shrinking. oil and mineral reserves contract supply, and prices move up. "Diseconomies" resulting from shrinking scales of production, as when the market for handmade pocket books, horse-drawn carriage, grandfather clocks, custom tailoring, and handmade furniture contracts, push up the price of such products not only absolutely, but relatively far above what they were in the old days, when skilled labor was cheaper and more abundant.
With which of the following topics is the author primarily concerned?
A.The effects of climate on the economy.
B.The relation between market prices and technological change.
C.The effect of shifts in supply and demand on market prices.
D.The increasing cost of skilled labor.
第2题
Worried Spanish lemon growers have (29) up a special commission to try to (30) the problems of a declining market and competition from non-EC countries, in both Europe and South America. This move comes (31) exports last year fell by 33000 tonnes, leaving an estimated 69000 tonnes of fruit on the trees. In the (32) period countries like Turkey--selling in the winter--and Argentina--selling during the summer--have increased their volumes from 40000 (33) 55000 tonnes.
The Spanish organisation has 15 members, drawn from industry associations, cooperatives and the trade in the Murcia and Valencia regions, (34) produce almost 90% of the total Spanish crop. Jaime T lglesias the coordinator of the commission said, (35) a press conference in Nuevo Castillo, that it will co-operate (36) other sectors, in particular the orange growers and the olive producers, but that it will hold independent views.
(37) not yet legally reoognised, the commission has already drawn up a series of (38) . These include proposals to extend the season, cut production costs and improve quality. (39) the marketing side it has called for lemons to be included in the CAP (Common Agricultural Policy) with Community preference. It also wants an EC promotional campaign.
Its recommendations will be presented to the Spanish Ministry of Agriculture and the Andalusian government (40) the next few weeks.
(29)
A.arrange
B.set
C.fix
第3题
Which of the following statements is true?
A.The SEC has set up a special body to work on institutional matters.
B.Details on how to move capital between countries are finalised.
C.Mr. Welling feels more work is needed on the global market concept.
D.nuts and bolts (line 53) and "plumbing and electricity" (line 62 - 3) have similar meanings.
第4题
● Read the article below about a commission of Spanish lemon growers.
● Choose the correct word to fill each gap.
● For each question 29-40, mark one letter (A, B or C ) on your Answer Sheet.
Worried Spanish lemon growers have (29)______ up a special commission to try to (30)______ the problems of a declining market and competition from non-EC countries, in both Europe and South America. This move comes (31)______ exports last year fell by 33000 tonnes, leaving an estimated 69000 tonnes of fruit on the trees. In the (32)______ period countries like Turkey--selling in the winter--and Argentina--selling during the summer--have increased their volumes from 40000 (33)______ 55000 tonnes.
The Spanish organization has 15 members, drawn from industry associations, cooperatives and the trade in the Murcia and Valencia regions, (34)______ produce almost 90% of the total Spanish crop. Jaime T lglesias the coordinator of the commission said, (35)______ a press conference in Nuevo Castillo, that it will co-operate (36)______ other sectors, in particular the orange growers and the olive producers, but that it will hold independent views.
(37)______ not yet legally recognized, the commission has already drawn up a series of (38)______ . These include proposals to extend the season, cut production costs and improve quality. (39)______ the marketing side it has called for lemons to be included in the CAP (Common Agricultural Policy) with Community preference. It also wants an EC promotional campaign.
Its recommendations will be presented to the Spanish Ministry of Agriculture and the Andalusian government (40)______ the next few weeks.
(29)______
A.arrange
B.set
C.fix
第5题
A.Workers have to walk up and down along the assembly line.
B.Workers needn't move while the produce is moved.
C.Many people accepted the idea of an assembly line at Henry Ford's time.
D.Henry Ford's friends supported the idea of an assembly line.
第6题
Why do some farmers refuse to move to emergency shelters?
A.They are lining up for trucks to take them to safety.
B.They want to watch the unusual volcano eruption.
C.They hope the government can provide some money.
D.They think volcanic ash is good to their crops.
第7题
A.nor did I know... who
B.not did I know... that
C.nor do I know... that
D.either did I know... who
第8题
?Which extract (A, B, C , D or E ) docs each statement 1-8 refer to?
?For each statement 1-8, mark one letter (A, B, C , D or E ) on your Answer Sheet.
?You will need to use some of these letters more than once.
A Extract 1
You are not providing product or service to yourself, so even if you are convinced that you have your finger on the pulse of the buying public, you must remain objective in your view of how others see you. How do you do this? Simply ask your customers and prospects! Most of them will be happy to tell you how they feel about dealing with your business. However, if you can't find the time or wherewithal to ask customers directly, then enlist the assistance of a third patty to collect this information for you. But once you have this information, turn it into knowledge by using it to improve your customer interactions!
B Extract 2
If there are any difficult but necessary policies or procedures that your customers must navigate through in order to do business with you, don't sugarcoat it by pretending that it's simple or nonexistent. Instead, take some time to come up with a well thought-out explanation of the issue, and provide clear, detailed, and easy to find directions for addressing the issue. Usability testing for any automated system is a must!
C Extract 3
Not to be condescending, but many times we axe so familiar with our product or service that we unconsciously feel that everyone has the same understanding we do. Assume that explanations and definitions are necessary, and then provide customers the option of passing them by when they are not needed. Web sites am great for this, as terms and phrases can be presented in hypertext, where a user can click on the text and a definition or example can pop up in a new window. Don't make your customers have to seek out understanding of your product or service. Many of them will not pother with the effort, and simply move on to a competitor who provides a clearer presentation of what they do, and the benefits therein.
D Extract 4
You and your competition are going after the same market. Obviously, some of that market is choosing a competitor instead of you. Why is that? What is it that the competitor is doing to present itself, its business, and its benefits, which appeals to certain segments of the market? Identify, understand, and utilize these things to your advantage. If there are aspects of your competitors’ business that can improve your offerings, then borrow them and make them your own. If you can do them better, by all means, do them and let customers and prospects know. You are never the only game in town; your market knows that, and you need to know it, too.
E Extract 5
Be specific when you promise something, and by all means, deliver on that promise. If something prohibits you from delivering on that promise, you need to notify the customer as soon as possible, be upfront about why you cannot deliver, and inquire as to what you can do to make amends. Your business's credibility is at stake, so do not take this lightly. Otherwise, the expectations that you've set for your customers will be one of disappointments, which is a surefire way to kill your business.
Use simple language to describe your products.
第9题
A.watchdogs of the trade market don"t like the currency policy.
B.the prediction that there will be a currency war is mistaken.
C.global economic recession will unleash global financial crisis.
D.different countries will not likely tighten up financial sectors.
第10题
(14)