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The word "lousy" in Line 3 Paragraph 3 can be best replaced by ______.
A．clever
B．necessary
C．inferior
D．developed
答案
更多“The word "lousy" in Line 3 Paragraph 3 can be best replaced by ______.A．cleverB．necessaryC”相关的问题
第1题
Which of the following is true according to the passage？
A．The drive weighed a full ton.
B．The IBM research center planned to make a music player.
C．Its 24 spinning disks could store only S megabytes of information.
D．The price for renting the RAMAC was ＄260,000 a year.
第2题
听力原文：M: Is this Jenny？ Sorry to catch you at this hour.
W: Hey, Matt, I saw you hanging around the financial office. They sure take their sweet time over there.
M: You can say that again. I was there an hour and all I needed to do is hand in a lousy application.
W: Yeah, the first week is always a lot of fun. So, what can I do for you？
M: Well, I was just going to get a bit of information on Psychology 101 with Brown. Everyone's telling me to quit that class if I hope to have even half a social life.
W: That's a bit of an exaggeration. You might find it interesting.
M: In what way？
W: Well, I used to think that much of our behavior. was conditioned by society and that we start as blanks.
M: And now you know...otherwise, do you？
W: Yeah, we are already equipped to handle many of life's experiences but the experiences also modify this program.
M: You are losing me now, Jenny. It sounds as if my friends might be right.
W: I think maybe you were born to follow whatever your friends want, a perfect example of what I meant just now. Anyway I have to go. See you in Geology.
(9)
A．In the financial Office.
B．In the library.
C．In the classroom.
D．In the dining hall.
第3题
【C1】
A．more unfortunate
B．more unsatisfied
C．unhappier
D．unluckier
第4题
【R5】
A. "BUT" TO KILL BAD THOUGHTS.
B. 30, 90, 365.
C. ONE HABIT FOR 30 DAYS.
D. CONSISTENCY IS KEY.
E. ONE HABIT AT A TIM
E. HABITS, GOOD OR BAD, MAKE YOU WHO YOU AR
E. THE KEY IS CONTROLLING THE
M. IF YOU KNOW HOW TO CHANGE YOUR HABITS, THEN EVEN A SMALL EFFORT CAN CREATE BIG CHANGES. I"VE BEEN USING THESE TECHNIQUES FOR YEARS TO RE-ENGINEER MANY ASPECTS OF MY LIF
E. THAT INCLUDES OVERHAULING MY DIET, EXERCISING REGULARLY, CUTTING OUT TELEVISION, AND BULKING MY E-MAIL AND WORK ROUTINES. LITTLE CHANGE CAN RESULT IN AN IMPROVED QUALITY OF LIF
E. HERE ARE SOME TIPS TO GET YOU STARTE
D. 【R1】______ YOU FOCUS ON ONE CHANGE FOR THIRTY DAYS. AFTER THAT TIME IT HAS BEEN SUFFICIENTLY CONDITIONED TO BECOME A HABIT. THIRTY DAYS IS ALL YOU NEED TO MAKE A CHANGE PERMANENT. LESS TIME THAN THAT THE NEW ALTERNATIVE MIGHT NOT BE HARDWIRED INTO YOUR BRAI
N. REPLACE LOST NEEDS. IF YOU OPENED UP YOUR COMPUTER AND STARTED REMOVING HARDWARE, WHAT WOULD HAPPEN？ CHANCES ARE YOUR COMPUTER WOULDN"T WOR
K. SIMILARLY, YOU CAN"T JUST PULL OUT HABITS WITHOUT REPLACING THE NEEDS THEY FULFILL. GIVING UP TELEVISION MIGHT MEAN YOU NEED TO FIND A NEW WAY TO RELAX, SOCIALIZE OR GET INFORMATIO
N. 【R2】______ A MONTH MAY SEEM LIKE A LONG TIME TO FOCUS ON ONLY ONE CHANGE, BUT I"VE FOUND TRYING TO CHANGE MORE THAN A FEW HABITS AT A TIME TO BE RECKLESS. CHANGING HABITS ISN"T A MATTER OF WILL POWER, BUT PATIENCE AND STRATEGY. DON"T EXPECT TO OVERHAUL YOUR DIET, EXERCISE OR THINKING PATTERNS IN A DAY. TACKLE ONE HABIT AT A TIM
E. WITH JUST ONE HABIT CHANGE YOU CAN FOCUS ON MAKING IT REALLY STIC
K. MULTITASKING BETWEEN THREE OR FOUR OFTEN MEANS NONE BECOME HABITS. BALANCE FEEDBAC
K. THE DIFFERENCE BETWEEN LONG-TERM CHANGE AND GIVING UP ON DAY 31 IS THE BALANCE OF FEEDBAC
K. IF YOUR CHANGE CREATES MORE PAIN IN YOUR LIFE THAN JOY, IT IS GOING TO BE HARD TO STICK TO. DON"T GO TO THE GYM IF YOU HATE IT. FIND DIETS, EXERCISE, FINANCIAL PLANS AND WORK ROUTINES THAT ARE FUN TO FOLLOW AND SUPPORT YOU. 【R3】______ A PROMINENT HABIT-CHANGING THERAPIST ONCE TOLD ME A GREAT WAY TO NUKE BAD THINKIN
G. ANYTIME YOU FEEL YOURSELF THINKING NEGATIVELY ABOUT YOURSELF, USE THE WORD "BUT" AND POINT OUT POSITIVE ASPECTS. "I"M LOUSY AT THIS JOB—BUT—IF I KEEP AT IT I CAN PROBABLY IMPROV
E. " 【R4】______ I"D LIKE TO SAY MOST HABITS GO THROUGH A SERIES OF CHECKPOINTS IN TERMS OF CONDITIONIN
G. THE FIRST IS AT THIRTY DAYS. HERE IT DOESN"T REQUIRE WILL POWER TO CONTINUE YOUR CHANGE, BUT PROBLEMS MIGHT OFFSET IT. AT NINETY DAYS ANY CHANGE SHOULD BE NEUTRAL WHERE RUNNING THE HABIT IS NO MORE DIFFICULT THAN NOT RUNNING IT. AT ONE YEAR IT IS GENERALLY HARDER NOT TO RUN THE HABIT THAN TO CONTINUE WITH IT. BE PATIENT AND RUN HABITS THROUGH THE THREE CHECKPOINTS TO MAKE THEM STIC
K. 【R5】______ THE POINT OF A HABIT IS THAT IT DOESN"T REQUIRE THOUGHT. VARIETY MAY BE THE SPICE OF LIFE, BUT IT DOESN"T CREATE HABITS. MAKE SURE YOUR HABIT IS AS CONSISTENT AS POSSIBLE AND IS REPEATED EVERY DAY FOR THIRTY DAYS. THIS WILL ENSURE A NEW HABIT IS DRILLED IN, INSTEAD OF MULTIPLE HABITS LOOSELY CONDITIONE
D. KEEP IT SIMPL
E. YOUR CHANGE SHOULD INVOLVE ONE OR TWO RULES, NOT A DOZE
N. EXERCISING ONCE PER DAY FOR AT LEAST THIRTY MINUTES IS EASIER TO FOLLOW THAN EXERCISING TUESDAYS, WEDNESDAYS AND FRIDAYS WITH YOGA THE FIRST DAY AND MOUNTAIN BIKING THE THIRD DAY, EXCEPT WHEN IT IS RAININ
G. SIMPLE RULES CREATE HABITS, COMPLEX RULES CREATE HEADACHES.
第5题
【R1】
A. "BUT" TO KILL BAD THOUGHTS.
B. 30, 90, 365.
C. ONE HABIT FOR 30 DAYS.
D. CONSISTENCY IS KEY.
E. ONE HABIT AT A TIM
E. HABITS, GOOD OR BAD, MAKE YOU WHO YOU AR
E. THE KEY IS CONTROLLING THE
M. IF YOU KNOW HOW TO CHANGE YOUR HABITS, THEN EVEN A SMALL EFFORT CAN CREATE BIG CHANGES. I"VE BEEN USING THESE TECHNIQUES FOR YEARS TO RE-ENGINEER MANY ASPECTS OF MY LIF
E. THAT INCLUDES OVERHAULING MY DIET, EXERCISING REGULARLY, CUTTING OUT TELEVISION, AND BULKING MY E-MAIL AND WORK ROUTINES. LITTLE CHANGE CAN RESULT IN AN IMPROVED QUALITY OF LIF
E. HERE ARE SOME TIPS TO GET YOU STARTE
D. 【R1】______ YOU FOCUS ON ONE CHANGE FOR THIRTY DAYS. AFTER THAT TIME IT HAS BEEN SUFFICIENTLY CONDITIONED TO BECOME A HABIT. THIRTY DAYS IS ALL YOU NEED TO MAKE A CHANGE PERMANENT. LESS TIME THAN THAT THE NEW ALTERNATIVE MIGHT NOT BE HARDWIRED INTO YOUR BRAI
N. REPLACE LOST NEEDS. IF YOU OPENED UP YOUR COMPUTER AND STARTED REMOVING HARDWARE, WHAT WOULD HAPPEN？ CHANCES ARE YOUR COMPUTER WOULDN"T WOR
K. SIMILARLY, YOU CAN"T JUST PULL OUT HABITS WITHOUT REPLACING THE NEEDS THEY FULFILL. GIVING UP TELEVISION MIGHT MEAN YOU NEED TO FIND A NEW WAY TO RELAX, SOCIALIZE OR GET INFORMATIO
N. 【R2】______ A MONTH MAY SEEM LIKE A LONG TIME TO FOCUS ON ONLY ONE CHANGE, BUT I"VE FOUND TRYING TO CHANGE MORE THAN A FEW HABITS AT A TIME TO BE RECKLESS. CHANGING HABITS ISN"T A MATTER OF WILL POWER, BUT PATIENCE AND STRATEGY. DON"T EXPECT TO OVERHAUL YOUR DIET, EXERCISE OR THINKING PATTERNS IN A DAY. TACKLE ONE HABIT AT A TIM
E. WITH JUST ONE HABIT CHANGE YOU CAN FOCUS ON MAKING IT REALLY STIC
K. MULTITASKING BETWEEN THREE OR FOUR OFTEN MEANS NONE BECOME HABITS. BALANCE FEEDBAC
K. THE DIFFERENCE BETWEEN LONG-TERM CHANGE AND GIVING UP ON DAY 31 IS THE BALANCE OF FEEDBAC
K. IF YOUR CHANGE CREATES MORE PAIN IN YOUR LIFE THAN JOY, IT IS GOING TO BE HARD TO STICK TO. DON"T GO TO THE GYM IF YOU HATE IT. FIND DIETS, EXERCISE, FINANCIAL PLANS AND WORK ROUTINES THAT ARE FUN TO FOLLOW AND SUPPORT YOU. 【R3】______ A PROMINENT HABIT-CHANGING THERAPIST ONCE TOLD ME A GREAT WAY TO NUKE BAD THINKIN
G. ANYTIME YOU FEEL YOURSELF THINKING NEGATIVELY ABOUT YOURSELF, USE THE WORD "BUT" AND POINT OUT POSITIVE ASPECTS. "I"M LOUSY AT THIS JOB—BUT—IF I KEEP AT IT I CAN PROBABLY IMPROV
E. " 【R4】______ I"D LIKE TO SAY MOST HABITS GO THROUGH A SERIES OF CHECKPOINTS IN TERMS OF CONDITIONIN
G. THE FIRST IS AT THIRTY DAYS. HERE IT DOESN"T REQUIRE WILL POWER TO CONTINUE YOUR CHANGE, BUT PROBLEMS MIGHT OFFSET IT. AT NINETY DAYS ANY CHANGE SHOULD BE NEUTRAL WHERE RUNNING THE HABIT IS NO MORE DIFFICULT THAN NOT RUNNING IT. AT ONE YEAR IT IS GENERALLY HARDER NOT TO RUN THE HABIT THAN TO CONTINUE WITH IT. BE PATIENT AND RUN HABITS THROUGH THE THREE CHECKPOINTS TO MAKE THEM STIC
K. 【R5】______ THE POINT OF A HABIT IS THAT IT DOESN"T REQUIRE THOUGHT. VARIETY MAY BE THE SPICE OF LIFE, BUT IT DOESN"T CREATE HABITS. MAKE SURE YOUR HABIT IS AS CONSISTENT AS POSSIBLE AND IS REPEATED EVERY DAY FOR THIRTY DAYS. THIS WILL ENSURE A NEW HABIT IS DRILLED IN, INSTEAD OF MULTIPLE HABITS LOOSELY CONDITIONE
D. KEEP IT SIMPL
E. YOUR CHANGE SHOULD INVOLVE ONE OR TWO RULES, NOT A DOZE
N. EXERCISING ONCE PER DAY FOR AT LEAST THIRTY MINUTES IS EASIER TO FOLLOW THAN EXERCISING TUESDAYS, WEDNESDAYS AND FRIDAYS WITH YOGA THE FIRST DAY AND MOUNTAIN BIKING THE THIRD DAY, EXCEPT WHEN IT IS RAININ
G. SIMPLE RULES CREATE HABITS, COMPLEX RULES CREATE HEADACHES.
第6题
【R4】
A. "BUT" TO KILL BAD THOUGHTS.
B. 30, 90, 365.
C. ONE HABIT FOR 30 DAYS.
D. CONSISTENCY IS KEY.
E. ONE HABIT AT A TIM
E. HABITS, GOOD OR BAD, MAKE YOU WHO YOU AR
E. THE KEY IS CONTROLLING THE
M. IF YOU KNOW HOW TO CHANGE YOUR HABITS, THEN EVEN A SMALL EFFORT CAN CREATE BIG CHANGES. I"VE BEEN USING THESE TECHNIQUES FOR YEARS TO RE-ENGINEER MANY ASPECTS OF MY LIF
E. THAT INCLUDES OVERHAULING MY DIET, EXERCISING REGULARLY, CUTTING OUT TELEVISION, AND BULKING MY E-MAIL AND WORK ROUTINES. LITTLE CHANGE CAN RESULT IN AN IMPROVED QUALITY OF LIF
E. HERE ARE SOME TIPS TO GET YOU STARTE
D. 【R1】______ YOU FOCUS ON ONE CHANGE FOR THIRTY DAYS. AFTER THAT TIME IT HAS BEEN SUFFICIENTLY CONDITIONED TO BECOME A HABIT. THIRTY DAYS IS ALL YOU NEED TO MAKE A CHANGE PERMANENT. LESS TIME THAN THAT THE NEW ALTERNATIVE MIGHT NOT BE HARDWIRED INTO YOUR BRAI
N. REPLACE LOST NEEDS. IF YOU OPENED UP YOUR COMPUTER AND STARTED REMOVING HARDWARE, WHAT WOULD HAPPEN？ CHANCES ARE YOUR COMPUTER WOULDN"T WOR
K. SIMILARLY, YOU CAN"T JUST PULL OUT HABITS WITHOUT REPLACING THE NEEDS THEY FULFILL. GIVING UP TELEVISION MIGHT MEAN YOU NEED TO FIND A NEW WAY TO RELAX, SOCIALIZE OR GET INFORMATIO
N. 【R2】______ A MONTH MAY SEEM LIKE A LONG TIME TO FOCUS ON ONLY ONE CHANGE, BUT I"VE FOUND TRYING TO CHANGE MORE THAN A FEW HABITS AT A TIME TO BE RECKLESS. CHANGING HABITS ISN"T A MATTER OF WILL POWER, BUT PATIENCE AND STRATEGY. DON"T EXPECT TO OVERHAUL YOUR DIET, EXERCISE OR THINKING PATTERNS IN A DAY. TACKLE ONE HABIT AT A TIM
E. WITH JUST ONE HABIT CHANGE YOU CAN FOCUS ON MAKING IT REALLY STIC
K. MULTITASKING BETWEEN THREE OR FOUR OFTEN MEANS NONE BECOME HABITS. BALANCE FEEDBAC
K. THE DIFFERENCE BETWEEN LONG-TERM CHANGE AND GIVING UP ON DAY 31 IS THE BALANCE OF FEEDBAC
K. IF YOUR CHANGE CREATES MORE PAIN IN YOUR LIFE THAN JOY, IT IS GOING TO BE HARD TO STICK TO. DON"T GO TO THE GYM IF YOU HATE IT. FIND DIETS, EXERCISE, FINANCIAL PLANS AND WORK ROUTINES THAT ARE FUN TO FOLLOW AND SUPPORT YOU. 【R3】______ A PROMINENT HABIT-CHANGING THERAPIST ONCE TOLD ME A GREAT WAY TO NUKE BAD THINKIN
G. ANYTIME YOU FEEL YOURSELF THINKING NEGATIVELY ABOUT YOURSELF, USE THE WORD "BUT" AND POINT OUT POSITIVE ASPECTS. "I"M LOUSY AT THIS JOB—BUT—IF I KEEP AT IT I CAN PROBABLY IMPROV
E. " 【R4】______ I"D LIKE TO SAY MOST HABITS GO THROUGH A SERIES OF CHECKPOINTS IN TERMS OF CONDITIONIN
G. THE FIRST IS AT THIRTY DAYS. HERE IT DOESN"T REQUIRE WILL POWER TO CONTINUE YOUR CHANGE, BUT PROBLEMS MIGHT OFFSET IT. AT NINETY DAYS ANY CHANGE SHOULD BE NEUTRAL WHERE RUNNING THE HABIT IS NO MORE DIFFICULT THAN NOT RUNNING IT. AT ONE YEAR IT IS GENERALLY HARDER NOT TO RUN THE HABIT THAN TO CONTINUE WITH IT. BE PATIENT AND RUN HABITS THROUGH THE THREE CHECKPOINTS TO MAKE THEM STIC
K. 【R5】______ THE POINT OF A HABIT IS THAT IT DOESN"T REQUIRE THOUGHT. VARIETY MAY BE THE SPICE OF LIFE, BUT IT DOESN"T CREATE HABITS. MAKE SURE YOUR HABIT IS AS CONSISTENT AS POSSIBLE AND IS REPEATED EVERY DAY FOR THIRTY DAYS. THIS WILL ENSURE A NEW HABIT IS DRILLED IN, INSTEAD OF MULTIPLE HABITS LOOSELY CONDITIONE
D. KEEP IT SIMPL
E. YOUR CHANGE SHOULD INVOLVE ONE OR TWO RULES, NOT A DOZE
N. EXERCISING ONCE PER DAY FOR AT LEAST THIRTY MINUTES IS EASIER TO FOLLOW THAN EXERCISING TUESDAYS, WEDNESDAYS AND FRIDAYS WITH YOGA THE FIRST DAY AND MOUNTAIN BIKING THE THIRD DAY, EXCEPT WHEN IT IS RAININ
G. SIMPLE RULES CREATE HABITS, COMPLEX RULES CREATE HEADACHES.
第7题
【R3】
A. "BUT" TO KILL BAD THOUGHTS.
B. 30, 90, 365.
C. ONE HABIT FOR 30 DAYS.
D. CONSISTENCY IS KEY.
E. ONE HABIT AT A TIM
E. HABITS, GOOD OR BAD, MAKE YOU WHO YOU AR
E. THE KEY IS CONTROLLING THE
M. IF YOU KNOW HOW TO CHANGE YOUR HABITS, THEN EVEN A SMALL EFFORT CAN CREATE BIG CHANGES. I"VE BEEN USING THESE TECHNIQUES FOR YEARS TO RE-ENGINEER MANY ASPECTS OF MY LIF
E. THAT INCLUDES OVERHAULING MY DIET, EXERCISING REGULARLY, CUTTING OUT TELEVISION, AND BULKING MY E-MAIL AND WORK ROUTINES. LITTLE CHANGE CAN RESULT IN AN IMPROVED QUALITY OF LIF
E. HERE ARE SOME TIPS TO GET YOU STARTE
D. 【R1】______ YOU FOCUS ON ONE CHANGE FOR THIRTY DAYS. AFTER THAT TIME IT HAS BEEN SUFFICIENTLY CONDITIONED TO BECOME A HABIT. THIRTY DAYS IS ALL YOU NEED TO MAKE A CHANGE PERMANENT. LESS TIME THAN THAT THE NEW ALTERNATIVE MIGHT NOT BE HARDWIRED INTO YOUR BRAI
N. REPLACE LOST NEEDS. IF YOU OPENED UP YOUR COMPUTER AND STARTED REMOVING HARDWARE, WHAT WOULD HAPPEN？ CHANCES ARE YOUR COMPUTER WOULDN"T WOR
K. SIMILARLY, YOU CAN"T JUST PULL OUT HABITS WITHOUT REPLACING THE NEEDS THEY FULFILL. GIVING UP TELEVISION MIGHT MEAN YOU NEED TO FIND A NEW WAY TO RELAX, SOCIALIZE OR GET INFORMATIO
N. 【R2】______ A MONTH MAY SEEM LIKE A LONG TIME TO FOCUS ON ONLY ONE CHANGE, BUT I"VE FOUND TRYING TO CHANGE MORE THAN A FEW HABITS AT A TIME TO BE RECKLESS. CHANGING HABITS ISN"T A MATTER OF WILL POWER, BUT PATIENCE AND STRATEGY. DON"T EXPECT TO OVERHAUL YOUR DIET, EXERCISE OR THINKING PATTERNS IN A DAY. TACKLE ONE HABIT AT A TIM
E. WITH JUST ONE HABIT CHANGE YOU CAN FOCUS ON MAKING IT REALLY STIC
K. MULTITASKING BETWEEN THREE OR FOUR OFTEN MEANS NONE BECOME HABITS. BALANCE FEEDBAC
K. THE DIFFERENCE BETWEEN LONG-TERM CHANGE AND GIVING UP ON DAY 31 IS THE BALANCE OF FEEDBAC
K. IF YOUR CHANGE CREATES MORE PAIN IN YOUR LIFE THAN JOY, IT IS GOING TO BE HARD TO STICK TO. DON"T GO TO THE GYM IF YOU HATE IT. FIND DIETS, EXERCISE, FINANCIAL PLANS AND WORK ROUTINES THAT ARE FUN TO FOLLOW AND SUPPORT YOU. 【R3】______ A PROMINENT HABIT-CHANGING THERAPIST ONCE TOLD ME A GREAT WAY TO NUKE BAD THINKIN
G. ANYTIME YOU FEEL YOURSELF THINKING NEGATIVELY ABOUT YOURSELF, USE THE WORD "BUT" AND POINT OUT POSITIVE ASPECTS. "I"M LOUSY AT THIS JOB—BUT—IF I KEEP AT IT I CAN PROBABLY IMPROV
E. " 【R4】______ I"D LIKE TO SAY MOST HABITS GO THROUGH A SERIES OF CHECKPOINTS IN TERMS OF CONDITIONIN
G. THE FIRST IS AT THIRTY DAYS. HERE IT DOESN"T REQUIRE WILL POWER TO CONTINUE YOUR CHANGE, BUT PROBLEMS MIGHT OFFSET IT. AT NINETY DAYS ANY CHANGE SHOULD BE NEUTRAL WHERE RUNNING THE HABIT IS NO MORE DIFFICULT THAN NOT RUNNING IT. AT ONE YEAR IT IS GENERALLY HARDER NOT TO RUN THE HABIT THAN TO CONTINUE WITH IT. BE PATIENT AND RUN HABITS THROUGH THE THREE CHECKPOINTS TO MAKE THEM STIC
K. 【R5】______ THE POINT OF A HABIT IS THAT IT DOESN"T REQUIRE THOUGHT. VARIETY MAY BE THE SPICE OF LIFE, BUT IT DOESN"T CREATE HABITS. MAKE SURE YOUR HABIT IS AS CONSISTENT AS POSSIBLE AND IS REPEATED EVERY DAY FOR THIRTY DAYS. THIS WILL ENSURE A NEW HABIT IS DRILLED IN, INSTEAD OF MULTIPLE HABITS LOOSELY CONDITIONE
D. KEEP IT SIMPL
E. YOUR CHANGE SHOULD INVOLVE ONE OR TWO RULES, NOT A DOZE
N. EXERCISING ONCE PER DAY FOR AT LEAST THIRTY MINUTES IS EASIER TO FOLLOW THAN EXERCISING TUESDAYS, WEDNESDAYS AND FRIDAYS WITH YOGA THE FIRST DAY AND MOUNTAIN BIKING THE THIRD DAY, EXCEPT WHEN IT IS RAININ
G. SIMPLE RULES CREATE HABITS, COMPLEX RULES CREATE HEADACHES.
第8题
Because on top of the wrenching change affecting essentially every non-online media, here comes a very scary-looking economic downturn.
Think of the recession, says Barclays analyst Anthony DiClemente, "as a vine growing up a wall. Except instead of a healthy vine, like at Wrigley [Field], it's like—'feed me, Seymour'— from The Little Shop of Horrors. "
Forgive the surfeit of pop-culture jokes. I'm only trying to inject levity into an extremely grim picture. According to ad tracker TNS Media Intelligence, which provided all such figures for this column, automotive and financial services were the No. 1 and No. 3 U. S. ad categories last year. We all know what happened to the latter in recent months. In 2007, Merrill Lynch, Lehman Brothers, Bear Stearns, and Washington Mutual spent $ 213.1 million on advertising. Even if those companies' new owners spend something to reassure old customers, you're likely looking at a nine- figure sum sucked out of the ad marketplace by those guys alone. And when major carmakers report sales drops of 30%, boffo ad buys do not follow. Ford Motor's ad spending was down over 31% for the first half of this year. Car sales' slide has accelerated since. In case you're wondering, the No.2 ad category was retail, which is now under severe pressure as consumers spend less.
The consequences of all this contraction are readily apparent when you talk to key media executives. Magazines sell ads long before they appear, and advertisers already are making noises about cutting back in the first half of 2009, says one senior executive in that industry. "Everyone says they are going to keep advertising in a downturn," says another executive, who has run major sales organizations in different media. "But not everyone actually does it. That's just the reality of having to report earnings and profits." And while the wealthiest consumer may remain relatively untouched, those who have recently traded up to high-end products may slam the brakes on such consumption, raising chances that luxury advertisers will be affected, too. Food looks more likely to stay stable. One mordant TV executive puts it this way. "The auto industry is out. And Campbell's Soup is in. "
How the dollars flow—or rather don't flow—in any downturn can shape events in ways obscured until much later. As strange as it sounds today, the tech bust that started in 2000 meant that total dollars spent on online display advertising declined 21% between 2001 and 2002. And as strange as it sounds today, many established media organizations used that decline as a rationale for deemphasizing the Web in favor of their traditional businesses—and underinvestment allowed all manner of Web-only startups to outflank them in the one medium that's still growing. While online display ads will still be up in '09, says BMO Capital Markets analyst Leland Westerfield, that growth rate will likely slow. Look for search advertising to hold up, so Google should be hurt the least.
Elsewhere, Barclay's DiClemente suggests, the slowdown's effects will move up a media ladder of sorts, starting with newspapers, magazines, radio, local TV, and then hitting broadcast and—possibly—cable TV. There's a "high probability," he says, that the "advertising malaise spreads to network TV"—the one long-running medium that's held steadiest as others have fallen off.
DiClemente is forecasting a 5.5% pullback in ad spending next year, with only Web and cable TV posting ad upticks. It may be hard to conjure a scenario worse than today's, given what radio, local TV, and newspapers are currently experiencing. This has been a year, in which many unthinkable things have happened—newspaper executives,
A．To cite a lousy example.
B．To display the main idea of the article.
C．To exemplify the gist as following.
D．To show the overtone of irony.
第9题
听力原文：M: I'm never going to that coffee house again!
W: Why？What happened？
M: It's the third time in a week that I've had lousy service. I don't expect five-star treatment，but I do expect service industry employees to be at least civil.
W: What happened this time？
M: I walked in and went up to the counter to place my order. The woman working there was talking to her friend，another customer. I stood there，clearly needing to be waited on and she couldn't have cared less.
W: You mean she didn't even acknowledge you？
M: Are you kidding？She didn't stop talking for one second. When she finally took a breath，I told her my order. She gave me a dirty look and finally turned around to get my coffee. She practically threw it at me!
W: Well，maybe she was having a bad day. At least you got your coffee.
M: I got a cup of coffee，but not the kind I ordered. When I realized it，I went back to the counter and she was still talking to her friend. I interrupted her and told her that I got the wrong order. She had the chutzpah to try to tell me that I had made a mistake in telling her my order. Not only did she not take responsibility for her mistake，she tried to tell me that it was my fault!
W: That's really infuriating. What are you going to do？
M: One good thing about her talking with her friend for so long is that I got her name. I'll be calling the manager to Complain.
W: Aren't you overreacting？
M: No，I'm not. She's lucky I didn't pour the coffee over her head!
(23)
A．She is complaining to her manager.
B．She is talking on the phone with her friend.
C．She is talking with her friend in person.
D．She is checking phone messages.
