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Stores like K Mart and Wal-Mart benefit a lot from the new trend in wardrobe.
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更多“Stores like K Mart and Wal-Mart benefit a lot from the new trend in wardrobe.”相关的问题
第1题
&8226;Which section (A, B, G, or D) does each statement 1--7 refer to？
&8226;For each statement 1--7, mark one letter (A, B, C, or D) on your Answer Sheet.
&8226;You will need to use some of these letters more than once.
A
Where do you buy your clothes？ Well, most of us shop at traditional retailers with increasingly frequent trios to discount stores and Internet. And most of the super-rich and trendy buy directly from designers like Gucci, Armani and Chanel. But lately their shopping habits and ours have been converging. Bonita Carol reports that many of the fashion elite are coming out of the closet and going straight to K Mart. Take a peek inside fashion editor Christy Ferrel's closet, and you'll find couture side by side with K Mart.
B
Fashion reporter Jerry Agins calls the trend "cheapskate chic": the regent fashionable wearing Sears shoes, Wal-Mart pants and Target sweaters, proudly pairing them with designer labels. The whole trend of "cheapskate chic" is a lot of affluent people are now shopping differently, and they're just like everybody, they're decorating their homes, they're spending a lot of time in stores like K Mart and Wal-Mart. And you're in there once or twice a week, so while you're in there picking up paper towels and toilet paper and toothpaste, you happen to kind of wander about the fashion aisles.
C
A watershed event occurred when Sharon Stone wore that Gap T-shirt at the Oscars. She looked terrific. Everybody wondered what she had on and later they found out that she had on that $ 22 Gap turtleneck and that really resonated with a lot of consumers. Stores like the Gap, Sears, K Mart and target are taking full advantage, offering fashion mavens that perfect denim jacket or pair of jeans, T-shirt or little black dress or top to make them match with high fashion.
D
Retail Watcher said mass merchants are benefiting greatly from this "cheapskate chic" trend. In 1998 mass retailers such as K Mart, Wal-Mart and Target accounted for 43% of all apparel sold. And that's up from 38% five years earlier. And these stores are stealing away customers from more upscale boutiques. In Target's case, or as the fashionably in crowd call it "Tarzhay", about 80% of its customers are college educated and have a medium household income of $ 47, 000. Maybe that's why Target's offering Kashmir sweaters for the first time.
When buying necessities, you may walk through the rows of shelves displaying fashionable articles.
第2题
此题为判断题(对，错)。
第3题
The author states that______.
A.lakes and swamps once acted like natural reservoirs
B.up-and-down hill plowing catches and stores water
C.stream channels are the best carriers of water
D.floods are easily prevented and controlled
第4题
A．used for phones, bus fares and hotel reservations
B．used to pay in restaurants and big stores
C．used like credit cards, even in remote areas
D．exchanged easily, even at car rental companies
第5题
Look at the information below, on which you have already made some handwritten notes.
Then, using all your handwritten notes, write your report.
Write 120-140 words.
第6题
Which of the following statements is true according to the passage？
A．It's great fun to live in big cities like Chicago.
B．There are many stores and restaurants in the Merchandise Mart.
C．It's not a good thing to have too many neighbors.
D．There are very many tall buildings in Chicago.
第7题
The comparative affluence of much of American society has 【C17】______ to a degree of wastefulness that will astonish you. Students from poorer countries where people struggle to 【C18】______ their basic needs have, like me, been dismayed to see so much food, paper, electricity and even furniture being wasted. I have often seen good food 【C19】______ as bread, butter and meat in our cafeteria being thrown into garbage bins 【C20】______ repairable chairs, tables and sofas left on the roadside for disposal.
【C1】
A．shops
B．variety
C．changes
D．tips
第8题
the u.s.retailers(零售商) attracted discount-hungry consumers with specials(特价商品) of television, dvd players and other gift. discounters like wal-mart and target had the greatest success, offering customers early bird specials, while major department stores and clothing chains only met modest sales goals. online sales were also strong.
“it was as expected. it wasn’t source of great prosperity, but it was a good start,” said nevill, a man in a us retail consulting firm. he said, “one thing we often heard was that only things marked down(降价) were selling. consumers want a bargain, especially around the holiday.” shoppers did seem to like the many markdowns. a lady in the state of Connecticut said, “i’ve never seen so many sales. i feel like a kid in a candy store.”
Nevill estimated that discounters had a 4% gain over last year’s thanksgiving figure, while sales at department stores and mall-based clothing chains were up 2% for the weekend. however, the thanksgiving weekend is not necessarily a good way to judge how retailers will be successful for the season. over the past few years, the weekend accounted for less than 10% of sales.
online merchants also had a good weekend. sales were up 61% last Friday, compared to the day after thanksgiving a year ago.
46、Over the Thanksgiving weekend, people bought a lot more than usual because.()
A.wal-mart and target offered birds as gift
B.shopping was the major weekend activity
C.people had time to go shopping online
D.they were allowed special discounts
47、Retailers have the experience that consumers seem to.()
A.feel eager to buy discounted goods
B.be hungry for special kinds of goods
C.like to buy new DVD players as gifts
D.be interested in major department stores
48、From the context we know that Wal-Mart and Target are the names of two.()
A.food stores
B.large retailers
C.online services
D.clothing chains
49、By saying “I feel like a kid in a candy store,” the lady in Connecticut probably means that ().
A.she has difficulty choosing from such a wide variety of goods
B.she cannot decide whether she should buy some candy
C.she is quite interested in buying candy
D.she recalls her happy childhood days
50、Which of the following statements is TRUE according to the passage？()
A.Online sales were 61% higher than retailers
B.Online merchants had an average weekend sale
C.Retailers lost much profit because of the discounts they offered
D.Retailers had an increase in sales in the Thanksgiving weekend
第9题
听力原文：M: Joy, (23) I'd like to buy some souvenirs for my friends in America. What would you recommend？
W: Well, a lot of things in China could make wonderful souvenirs, like ceramics, chinaware, and ancient coins. What kind do you have in mind？
M: I'm thinking something like local handicrafts.
W: (24) How about kites then？ You know, kites here are pretty well-known around the world.
M: Hmm, (24) that's a pretty good idea.
W: (24) If you are interested in folk arts, I would also recommend paper-cuts.
M: (24) Sounds interesting. Where can I buy these things？
W: Souvenir counters in department stores have a good variety, but things are usually expensive. You may get better prices for good stuff at private arts and crafts stores because you can bargain there.
M: I see. Since I may want to buy some other things as well, (25) I'd better go to a department store. Could I ask you to go with me？ I would need your advice.
W: Sure, no problem.
23. Why does the man ask the woman to give him some recommendation？
24.What would the man probably buy？
25.Where will the man buy these things？
(20)
A．Because he wants to buy souvenirs for his friends.
B．Because he wants to buy chinaware for his friends.
C．Because he wants to go shopping with his friends.
D．Because he wants to buy some kites for his friends.
第10题
阅读材料，回答题。
Stories
One of the most successful fashion companies in the world is Benetton. The Benetton family opened their first shop in Italy in 1968.46Benetton followed four marketing principles in order to achieve their success.
The first principle in Consumer Concept. To build a successful business, you have to develop products around things people value, especially quality.47He created clothes to match people&39;s wants : the style. is casual; the colors and patterns are bold; and the quality is excellent.
The System Link in another feature of good marketing. For Benetton, this means waiting to get information about what customers like and what they dislike before making the clothes.48
The Information Link means making sure the company responds quickly to people&39;s demands.49 This information is then sent to the main office in Italy. Benetton can use this information to identify popular products and to continue making them; it can also identify less popular products and stop making them.
A final important marketing principle is the Retail Link. There are Benetton stores in countries around the world. All the stores have the same clothing, the same window display, and the same approach to sales.50
The things people like about Benetton stores are that the quality is always high and the prices are generally low. And that spells success.
请在第__（46）__处填上正确答案。 查看材料
A.The founder of Benetton began by asking people what they wanted.
B.There used to be a good reason for this.
C.When something is sold at a Benetton store， the store records information about the type，size， and color of the item.
D.Today， there are Benetton shops in major cities all over the world.
E.This means that customers can go into any Benetton store in the world and be sure of what they are buying.
F.In other words， Benetton"s clothes are made to order.
