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Consumers' feeling about print ads mainly derive from ______.
A．the picture used
B．their cheapness
C．their positive image
D．their artistic value
答案
更多“Consumers' feeling about print ads mainly derive from ______.A．the picture usedB．their che”相关的问题
第1题
A．Y
B．N
C．NG
第2题
A．other extreme losses in tax revenue
B．pleasant feeling the consumers may have
C．good consumption the market may sustain
D．confidence consumers have over the goods
第3题
If a package or a product is round in shape, it can ______.
A．bring excitement to the consumers
B．attract the consumers' attention
C．catch the eye movement of the consumers
D．produce a happy and peaceful feeling
第4题
The phrase "consumer goodwill" underlined in Paragraph 4 refers to the______.
A．other extreme losses in tax revenue
B．pleasant feeling the consumers may have
C．good consumption the market may sustain
D．confidence consumers have over the goods
第5题
Moods appear to be 【B16】______ influenced by marketing techniques. For example, the rhythm, pitch, and 【B17】______ of music has been shown to influence behavior. such as the 【B18】______ of time spent in supermarkets or 【B19】______ to purchase products. In addition, advertising can influence consumers' moods which, in 【B20】______ , are capable of influencing consumers' reactions to products.
【B1】
A．as
B．about
C．by
D．with
第6题
But many consumers are feeling【77】now that the company has been disclosed for failing to tell the public that its bottles were not【78】from BPA, at least not the ones that were manufactured before August 2008. While there's no【79】showing the first-generation SIGGs did in fact contain BPA, there's still plenty of complaining at the company's lack of【80】. The news is【81】troubling since the company internally acknowledged the chemical's safety problem as early【82】2006, when it quietly decided to formulate a new, BPA- free liner.
To placate the masses, SIGG has【83】to exchange those older, BPA-laden bottles【84】new ones through Oct. 31, but people are still feeling betrayed. Like many parents, I know, a couple years ago I tossed all the baby bottles I had-and any【85】sippers(虹吸瓶) too—and invested in SIGGs, which cost about $20 each【86】to find out we were going in the wrong direction.
(68)
A．trendy
B．about
C．fashionable
D．around
第7题
Holiday shopping is an exciting and (36) thing to do for many people. They love the crowds, the time spent picking out that (37) gift for a loved one.
Then there are those of us who hate crowds. Robb Empson used to be one of those (38) holiday gift buyers. Not anymore. The 50-year-old man checked off his (39) gift list two weeks ago—shopping online. Knowing he doesn’t have to visit (40) during the crowded holiday season is a “wonderful feeling,” said Empson, who has been full of (41) online shopping for several years. This year, he spent about 700 dollars on a (42) holiday gifts from Amazon. com. (43) , Internet holiday sales grew 28 percent last year and 54 percent in 2000.
(44) .
Many are turning to online shopping as an alternative. The idea of shopping in your soft loose clothes you wear at home is pretty cool to those who hate shopping. The perfect gift is out there; one needs merely to surf the Web.
(45) .
With the click of a mouse, consumers can send flowers and gifts to distant relatives. Shopping online can be safe and convenient. Consumers need only to know the rules and to take steps to protect themselves. (46).
请在(36)处填上最佳答案.
第8题
There on the shelves, each bottle, can, box, and jar has been carefully designed and measured to speak to the inner self of the consumer(消费者), so that is buying not only a product but also his belief in life. Scientists have studied consumer behavior. recently and found that the look of the package has a great effect on the "quality" of the product and on how well it sells, because" Consumers generally cannot tell between a product and its package. Many products are packages and many packages are products, "as Louis Cheskin, the first social scientist studying consumers" feeling for packaging, noticed.
Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human attention quickly. Take V8 for example. For many years, the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body. And the word "green" today can keep food prices going up.
Shapes are another attraction. Circles often suggest happiness and peacefulness, because these shapes are pleasing to both the eye and the heart. That's why the round yellow M signs of McDonald's are inviting to both young and old.
This new consumer response (反应)to the colors and shapes of packages reminds producers and sellers that people buy to satisfy both body and soul.
According to the passage, ______ seems to be able to persuade a consumer to buy the product.
A．the pleasing color of the package
B．the special taste of the product
C．the strange shape of the package
D．the belief in the product
第9题
The child himself watches television, a particularly strong influence on small children. Looking at them as they watch television, and then watching them react to products afterwards, suggests that young children accept the television advertisements as well as the guidance offered by children's pro- grams, and find both equally attractive. The child comes early in life to the feeling widespread in this country that if something is said on television it must be true.
For this reason much Christmas-gift advertising, and advertising for sweets, food and washing powders, is specially designed for children because of the effect their repeated nagging can have on their mothers. By exercising in this way they become consumers at an early age and as a result, with present-day pressures, choosing and buying goods and services will remain an important part of their future lives.
According to the writer, a mother spends more than necessary on ______.
A．Christmas advertising
B．sweets
C．television
D．special powders
第10题
The many wants of mankind might be regarded as making up several levels. When there is money enough to satisfy one level of wants, another level appears.
The first and most basic level of wants involves food. Once this want is satisfied, a second level of wants appears—clothing and some sort of shelter. By the end of World War Ⅱthese wants were satisfied for a great majority of Americans, Then a third level appeared. It included such items as automobiles and new houses.
By 1957 or 1958 this third level of wants was fairly well satisfied. Then, in the late 1950s a fourth level of wants appeared: the "life-enriching" level. While the other levels inv61ve physical satisfaction the feeling, comfort, safety, and transportation of the human body-this level stresses mental needs for recognition, achievement, and happiness. It includes a variety of goods and services, many of which could be called "luxury" items. Among them are vacation trips, the best .medical and dental care, and entertainment. Also included here are fancy foods and the latest styles in clothing.
On the fourth level, a greater percentage of consumers spending goes to service, while on the first three levels more is spent on goods. Will consumers raise their sights to a fifth level of wants as their income increase, or will they continue to demand luxuries and personal services on the fourth level？
A fifth level probably would involve wants that can be achieved best by community action. Consumers may be spending more on taxes to pay for government action against disease, ignorance, crime, and prejudice. After filling our stomachs, our clothes closets, our garages, our teeth, and our minds, we now may seek to ensure the health, safety, and leisure to enjoy more fully the good things on the first four levels.
According to the passage, man will begin to think about such needs as housing and clothing only when______.
A．he has saved up enough money
B．he has grown dissatisfied with his simple shelter
C．he has satisfied, his hunger
D．he has learned to build houses
