Yahoo, Alibaba's new partner, already has a payment system called Alipay.A.YB.NC.NG
Yahoo, Alibaba's new partner, already has a payment system called Alipay.
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Yahoo, Alibaba's new partner, already has a payment system called Alipay.
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第1题
China promises Internet bounty
Yahoo! will pay $ 1 billion for a stake in the Chinese e-commerce firm Alibaba. com as it battles other U.S. Internet companies for a foothold in China's fast-growing Internet market.
Other major U.S. Web players such as eBay, Amazon. com, Barry Diller's Interactive Corp. and Monster. com are shelling out big bucks for Chinese companies, although Yahoo! hit a new record.
Why the spending spree?
The same mason U. S. companies from Coca-Cola to General Motors have long beaten a path to China's door: The nation has a lot of people. And now it has a burgeoning middle class, primed to revel in prosperity by buying consumer goods.
Less than 8 percent of China's 1.3 billion people are online—but that still gives it 103 million Inter- net users, second only to the United States, with 203 million. By 2009, the number of Chinese Netizens is expected to surpass the number of Americans online. That year, Chinese e-commerce will be a $ 390.9 billion market, according to the research firm IDC.
Those colossal projections have U. S. investors salivating—even though actual Internet sales in China to date are minuscule. Yahoo's billion-dollar deal Thursday gives it a 40 percent stake in a company with just $ 68 million in 2004 revenue. It follows last week's debut of Baidu. com— "the Google of China"— which skyrocketed 354 percent on its opening day of trading on the Nasdaq stock market, despite having just $ 13.4 million in 2004 revenues. Google has a 2.6 percent stake in Baidu and reportedly would like more.
Moreover, e-commerce has some big obstacles in a country where credit cards are still, rare. Internet transactions are sometimes paid for by sending bicycle messengers with cash. PCs are beyond the reach of most of the multitudes, who had a gross national per capita income in 2002 of just $ 940, according to the World Bank.
But its massive demographics and surging economy—China's CDP grew 9 percent in 2004—make the People's Republic seem all the riper to U.S. companies. Now that explosive growth has slowed in the United States, Internet moguls see China as vast virgin territory.
"We are doubling down in China because the potential for Internet commerce in that country is simply extraordinary," eBay CEO Meg Whitman told analysts in February.
Internet firms in China "are getting in at the very beginning of a consumer economy that's really nascent," said Laura Martin, senior analyst with Soleil/Media Metrics in Pasadena, Calif. "First movers have the best advantage at creating enormous amounts of value."
Add to that the Chinese propensity for homegrown enterprises, and you've got a mini-gold rush as U. S, Internet firms vie for Chinese partners to help them penetrate beyond the Great Wall.
Peter Sealey, an adjunct professor of marketing at the University of California-Berkeley's Haas School of Business, was chief marketing officer for the Coca-Cola Corp. in 1979 when it entered China.
Like the U.S. Internet firms, Coke allied with Chinese companies. "You always want a partner on the ground who's native to the territory, who knows the political system, who has connections," Sealey said.
The soft-drink firm faced some marketing challenges. "Coke is an acquired taste," he said. "We had Fanta Orange soda—a taste (the Chinese) were accustomed to. We used to take a case of 24 bottles of Fanta and swap in two bottles of Coke. Then we had to run ads explaining that Coke should be consumed cold."
Internet firms are likely to face a different set of cultural barriers. The reliance on a cash economy is a big one. To help spur Web transactions, eBay is introducing its online payment system PayPal in China this year. Alibaba, Yahoo's new partner, already has a payment system called Alipay.
Then there's cost. "To
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第2题
A.Communicate with buyers and suppliers in real time
B.Search for buyers and supplierson alibab
C.com
D.Manage My Alibaba
E.ViewTrade Alert Alibab
F.F.com’s new product notification
第3题
Who will offer daily video clips to Yahoo Inc.'s news website?
A.ABC News and CNN. com.
B.Yahoo Inc.'s news reporters.
C.CNN. com.
D.ABC News.
第4题
听力原文: Yahoo Inc., the world's largest Interner media company, and Motorola Inc., the second-biggest maker of mobile phones, said late on Wednesday that Motorola will embed Yahoo services on tens of millions of phones. The new multi-year deal calls for new mid-priced and high-end Motorola phones to run an integrated set of services known as Yahoo Go for Mobile (http://go. yahoo. com/ mobile) that includes Yahoo e-mail, search and address book in a single place. "We are looking at a broad range of phones," Bruce Stewart, vice president of business development for Yahoo's Connected Life's business unit, said in a phone interview. He declined to disclose names of the specific Motorola models involved. Yahoo's deal with Motorola is the second agreement with a major handset maker to use the Yahoo Go platform. -- a software system it introduced earlier this year designed to make Yahoo services as easy to use on mobile phones and TVs as they have become on computers. In January, Yahoo announced a deal with Finland's Nokia, the world's largest mobile handset maker, to begin installing Yahoo Go on millions of Nokia phones worldwide. The new deal builds on an existing partnership signed last July between the two companies in which Motorola has installed a version of Yahoo Mail locally on certain Motorola phones, enabling connection to Yahoo e-mail by the press of a button. The Nokia-Yahoo deal covers certain mid-priced and high-end phones in Nokia's Series 60 and "N" class multimedia phone categories, a Yahoo spokeswoman said. A single Yahoo Go Nokia model went on sale in the United States through wireless service provider Cingular in February. Five to ten such Nokia models are available in several European and Asian markets now, Stewart said.
As part of the latest deal, Motorola will pre-load and prominently feature Yahoo Go for Mobile on handsets it sells, worldwide, starting in the first half of 2007. The new ties between Internet companies and hardware makers promise to give consumers quicker access to personal Internet information than is possible on most current phones. Existing phone models require users to make several clicks and wait for a period of time before the phones can connect to the Web. Yahoo initiated its partnership with Nokia in March 2004 and first signed up Motorola as a partner in July 2005. Yahoo rival Google Inc. is racing to win similar positioning for its Web services through deals with handset makers and mobile carriers.
Which of the following is not included in the services of Yahoo Go for Mobile?
A.Yahoo e-mail.
B.Searching engine.
C.Online MSN cheating.
D.Address book.
第5题
Juniper Networks said that which Yahoo Brasil has deployed its 【S1】______
M-series routers to lay off the groundwork for new premium 【S2】______
services. It's for the first time that Juniper gear has been installed 【S3】______
in the portal's network, the company said.
The project was overseen by Brazilian systems integrator M13, which specializes in complex
technological projects in data, 【S4】______
voice, image communication and infrastructure, security and 【S5】______
converged networks. Financial terms were not disclosed.
"The M-series platform. is the foundation of our long-term strategy to transition to a value-
added services model," Daniel Carvalho,
a marketing manager at Yahoo, said in a statement. Yahoo Brasil 【S6】______
also expects if gains in security and scalability by using Juniper's 【S7】______
network equipment.
Like its counterparts in the United States and in other countries, 【S8】______
Yahoo Brasil offers search, shopping, dating, jobs and news content among other services.
In all, the Sunnyvale, although 【S9】______
Calif. -based Yahoo's network includes 25 worldwide properties available in 13 languages.
Yahoo also recently took steps to enter onto the online music 【S10】______
offering arena with its $160 million purchase
http://www. internetnews. com/bus-news/article. php/3407751 of MusicMatch.
The Yahoo-Juniper deal represents another win for network vendors in Latin America.
But earlier this month, Lucent Technologies notched 【S11】______
two deals.
First, it installed within 80,000 ADSL access ports for a subsidiary of 【S12】______
Telefonica in Argentina. And in Mexico, Maxcom Telecommunications
hired Lucent to increase the network's ability to deliver IP services.
【S1】______
第6题
Internet marketing tips you can't afford to miss!
E-Marketing News brings you the inside scoop on the search engines industry, including exclusive interviews with top search engine insiders.
Downloaded more than 9,000 times — get your copy of "Filthy Linking Rich"
In depth interviews include:
Feature length audio interview with Google's Matt Cutts. Part 1 - Part 2
Jim Lanzone & Apostolos Gerasoulis, Ask Jeeves. Google doesn't use PageRank!
Yahoo Senior Manager Search Jon Glick covers the new Yahoo! in a very in-depth conversation.
Google engineer Daniel Dulitz explains about the toolbar, crawling, linking, cloaking, spamming, and more.
Inside the Teoma Search Algorithm, an interview with Paul Gardi, Teoma's Senior Vice President of Search.
Google's Senior Research Scientist, Craig Nevill-Manning talks about the Florida Update.
E-Marketing News is a free newsletter edited by Mike Grehan, author of "Search Engine Marketing: The essential best practice guide" and Christine Churchill, President of KeyRelevance.
Each month Mike, Christine, and the Search Marketing Dream Team bring you the latest news covering every aspect of Internet marketing, e-commerce solutions and website development and design. Make sure you're on the mailing list for the newsletter online marketing professionals prefer — it's wry, not dry!
What does E-Marketing News bring you the inside scoop on?
A.The automotive industry.
B.The search engines industry.
C.The marketing industry.
D.The electrical engineering industry.
第7题
What new service is offered by Sprint and Yahoo jointly?
A.A new photo service.
B.A new insurance service.
C.A new e-mail service.
D.A new premium service.
第8题
Software programs "spiders" are used to
A.gather e-mail addresses for companies such as Yahoo and Hotmail.
B.leave e-mail addresses on the message board for third parties.
C.create a new e-mail account.
D.search for e-mails addresses.
第9题
The comparison is both a compliment and a reproach. It is a compliment because it implies that Google has now become the company that defines the environment in which other technology firms operate, just as IBM and Microsoft once did. As with Microsoft in its heyday, Google is the technology firm where the smartest geeks aspire to work; it embodies the technological zeitgeist; and it is a highly regarded company that has become a household name. But the comparison is also a reproach, because it highlights growing concern that Google is now powerful for its own good, or that of the industry, or indeed that of the world at large.
For many people, Google provides the front door to the internet. For many online businesses, their position in its search ranking—the workings of which are a closely guarded secret—is a matter of life or death. Too much power is thus concentrated in Google's hands, say critics, including Microsoft's Bill Gates. Microsoft and other big internet firms, including eBay, Amazon and Yahoo!, are now said to be negotiating various alliances in order to provide a counterweight to the new behemoth. Smaller firms feel even more vulnerable. As soon as Google says it is moving into a particular market, small fry in that market now dart for cover, unless they are lucky enough to be acquired by Google.
Yet there are some crucial ways in which Google differs from Microsoft. For a start, it is a far more innovative company, and its use of small, flexible teams has so far allowed it to remain innovative even as it has grown. Microsoft, in contrast, has stagnated as a result of its size and dominance. It is least innovative in the markets in which it faces the least competition—operating system, office software and web browser—though it is, curiously, still capable of innovating in markets in which it has strong rivals (notably video gaming).
More important, however, are the differences that suggest that Google will not be able to establish an IBM—or—Microsoft-style. lock on the industry. IBM's dominance was based on its ownership of the proprietary hardware and software of its mainframe. computers. In the PC era hardware became commodity and Microsoft established a lucrative monopoly centered on its proprietary operating system, Windows. But in the new era of internet services, open standards predominate, rivals are always just a click away, and there is far less scope for companies to establish a proprietary lock-in.
Try to avoid using Microsoft's software for a day, particularly if you work in an office, and you will have difficulty; but surviving a day without Google is relatively easy. It has strong competitors in all the markets in which it operates: search, online advertising, mapping, software services, and so on. Large firms such as Yahoo!, which previously farmed searches out to Google, have switched to other technologies. Google's market share in search has fallen from a high of around 80% to around 50% today. Perhaps the clearest evidence that Google's continued dominance is not inevitable in the fate of Alta Vista, the former top dog in internet search. Who remembers it to today?
Without a proprietary lock-in to protect its dominant position, Google will have to work hard to stay on top. And that, ultimately, is where the co
A.Google dominates the online business and plays a vital role in the market.
B.Too much power is concentrated in Google's hands.
C.Google can decide the life and death of Microsoft and other big internet firms.
D.Google exerts great pressure on its rivals.
第10题
At Home is owned by Tele-Communications Inc. , Cox Communications and several other investors. TCI is in the process of merging with AT&T Corp. in a $39 billion deal that is expected to be completed by spring. AT&T Corp. chief executive Michael Armstrong has stated he wants to use At Home as a conduit tor delivering a wide range of communications services, including electronic commerce. Control over Excite, which has a search engine and links to several online shopping sites, would certainly enhance that goal. Excite, which has lagged behind other Web site companies, such as Yahoo!, has been looking for a larger partner in the rapidly consolidating Internet portal market, especially in wake of the AOL-Netscape deal. Several other companies had been rumored to be interested in Excite, including Yahoo! Inc. and Microsoft Corp. Negotiations between Yahoo! and Excite broke off this weekend, according to published reports.
Excite, eager to extend its reach and market power, was attracted by an alliance with AT&T and TCI. Excite's shareholders are expected to own about 30% of the combined company, which would be known as At Home Networks. Excite chief executive George Bell would take a position on the new company's executive board, reporting to At Home chief executive Tom Jermoluk. At Home, which delivers high-speed Internet service over cable TV lines, has more than 330,000 customers. The deal would give it access to Excite's more than 20 million registered users and to the company's content development capabilities. Both companies are located in Redwood City, Calif. At Home, whose stock has risen nearly 300% over the past year, has the money to make a deal, Michael Harris, president of Kinetic Strategies Inc. told MSNBC. "With At Home's existing stock valuation (of about $11.7 billion), it's been surprising they haven't done more deals. They've certainly got a huge war chest built up."
Neither company has yet made a profit. In the three months ended Sep. 30, Excite lost $6.8 million on revenue of $44 million, including acquisition and amortization expenses. In the same period, At Home lost $9.7 million.
Why does At Home want to buy Excite?
A.Because Tom Jermoluk wants to control his strongest competitor.
B.Because it wants to expand its business through Excite's present resources.
C.Because both companies are based in Redwood City, California.
D.Because it has lost $9.7 million in the last three months.