Mr. Collins argues that it is unrealistic for his secretary to do anything for any real purpose before she has reached the level of () with computers.
A.proficiency
B.accuracy
C.sufficiency
D.deficiency
A.proficiency
B.accuracy
C.sufficiency
D.deficiency
第1题
When were Mr. Collins and his staff originally scheduled to meet with Mr. Yoshinori?
A.On July 3
B.On July 4
C.On July 5
D.On July 6
第2题
听力原文:W: Hello, this is Mary Collins. May I speak to my husband, please?
M: He's just gone out with a customer to show him a new car.
What kind of work does Mr. Collins do?
A.He is a taxi driver.
B.He is an insurance salesman.
C.He is a sub driver.
D.He is a car salesman.
第3题
According to the e-mail, what does Mr. Collins want to do?
A.Change the location of an event
B.Reschedule a meeting with Ms. Park
C.Purchase plane tickets to Seoul
D.Visit a plant in Osaka
第4题
Francis Collins isn't ______.
A.a biologist
B.researcher of the project to sequence the entire human genome
C.leading a team of researchers
D.a physicist
第5题
According to the conversation,what do we learn about Billy Collins?
A.He has more readers than other poets.
B.He uses refined words in his poems.
C.His poems express deep thoughts.
D.His poems are interesting and excellent.
第6题
根据下列文章,请回答 26~30 题。
Text 2
A rose by any other name may smell as sweet, but if it' s not red or yellow, it doesn' t sell. According to James Crowe, chief executive of the Worcester -- based research company, Scintilla,the color of a product can dictate the strength of its sales.
His company has pioneered a method of testing consumer response to color which he claims can predict, with 90% accuracy, sales of a new product for up to 18 months after the launch. The method, "Chromtest", has been used to test everything from ladies' dresses to sunglasses. Clients include Parsifal Lager, Amir Fashions, Coloroll Wallpaper and Meadowcourt China.
Color, says Mr. Crowe, is critical in ensuring product acceptance. It is not merely a case of choosing an acceptable primary color -- shades, tones and texture can all have a bearing on the consumer's final choice.
"We could take 10 colors, each with six shades and virtually guarantee that two of the shades would be most popular with 80% of the people interviewed," he said. "Products are associated with lifestyle. most kitchens are now in wood so if you make toasters you don' t want a color that is unsuitable. " Mr. Crowe, a former lecturer at the Institute of Marketing, formed Scintilla in 1992 with the help of a $ 5,000 second mortgage. First year turnover was $100,000. This year with 30 staff it will be ten times that. Chromtest, which was developed with the help of Crowe' s artist wife, Susanne, now accounts for around 70% of turnover and provides most of the profits
Crowe admits that British companies still have their doubts, though he says a few retailers now insist that products are color screened before they are allowed on their shelves. He contrasts this with European manufacturers who commission over half the company' s works.
European tests do vary dramatically, however, and Crowe argues that, as with branding, color and design for pan-European products carry numerous pitfalls. For example, a recent test of a brown dinner service in Britain, Germany and France shows that while consumers in the first two countries like the product, Parisians will not eat off brown plates.
第 26 题
Scintilla was the first company to________
A.sell red and yellow roses.
B.measure customer response to color.
C.give lecturers on marketing.
D.develop a method to predict business turnover.
第7题
His company has pioneered a method of testing consumer response to color which he claims can predict, with 90% accuracy, sales of a new product for up to 18 months after the launch. The method, "Chromtest" , has been used to test everything from ladies' dresses to sunglasses. Clients include Parsifal Lager, Amir Fashions, Coloroll Wallpaper and Meadowcourt China.
Color, says Mr. Crowe, is critical in ensuring product acceptance. It is not merely a case of choosing an acceptable primary color — shades, tones and texture can all have a bearing on the consumer' s final choice.
" We could take 10 colors, each with six shades and virtually guarantee that two of the shades would be most popular with 80% of the people interviewed, " he said. " Products are associated with lifestyle. most kitchens are now in wood so if you make toasters you don't want a color that is unsuitable. " Mr. Crowe, a former lecturer at the Institute of Marketing, formed Scintilla in 1992 with the help of a $ 5, 000 second mortgage. First year turnover was $ 100, 000. This year with 30 staff it will be ten times that. Chromtest, which was developed with the help of Crowe' s artist wife, Susanne, now accounts for around 70% of turnover and provides most of the profits.
Crowe admits that British companies still have their doubts, though he says a few retailers now insist that products are color screened before they are allowed on their shelves. He contrasts this with European manufacturers who commission over half the company' s works.
European tests do vary dramatically, however, and Crowe argues that, as with branding, color and design for pan-European products carry numerous pitfalls. For example, a recent test of a brown dinner service in Britain, Germany and France shows that while consumers in the first two countries like the product, Parisians will not eat off brown plates.
Scintilla was the first company to
A.sell red and yellow roses.
B.measure customer response to color.
C.give lecturers on marketing.
D.develop a method to predict business turnover.
第8题
His company has pioneered a method of testing consumer response to color which he claims can predict, with 90% accuracy, sales of a new product for up to 18 months after the launch. The method, "Chromtest", has been used to test everything from ladies' dresses to sunglasses. Clients include Parsifal Lager, Amir Fashions, Coloroll Wallpaper and Meadowcourt China.
Color, says Mr. Crowe, is critical in ensuring product acceptance. It is not merely a case of choosing an acceptable primary color -- shades, tones and texture can all have a bearing on the consumer's final choice.
"We could take 10 colors, each with six shades and virtually guarantee that two of the shades would be most popular with 80% of the people interviewed," he said. "Products are associated with lifestyle. most kitchens are now in wood so if you make toasters you don't want a color that is unsuitable." Mr. Crowe, a former lecturer at the Institute of Marketing, formed Scintilla in 1992 with the help of a $ 5,000 second mortgage. First year turnover was $100,000. This year with 30 staff it will be ten times that. Chromtest, which was developed with the help of Crowe's artist wife, Susanne, now accounts for around 70% of turnover and provides most of the profits.
Crowe admits that British companies still have their doubts, though he says a few retailers now insist that products are color screened before they are allowed on their shelves. He contrasts this with European manufacturers who commission over half the company's works.
European tests do vary dramatically, however, and Crowe argues that, as with branding, color and design for pan-European products carry numerous pitfalls. For example, a recent test of a brown dinner service in Britain, Germany and France shows that while consumers in the first two countries like the product, Parisians will not eat off brown plates.
Scintilla was the first company to
A.sell red and yellow roses.
B.measure customer response to color.
C.give lecturers on marketing.
D.develop a method to predict business turnover.
第9题
听力原文:W: Oh, no! I just realized that the Collins report is due this Friday morning!
M: Take it easy, Sabina. It' s only Tuesday and you will have three days to work on it from today.
W. But I haven't started it yet and I've got many other things to take care of. In addition to that, I have meetings scheduled all day today and tomorrow. What am I supposed to do?
M. Why don't you explain your situation to the supervisor? Maybe he can grant you an extension to Monday.
When is the report due?
A.Today
B.Tomorrow
C.Friday
D.Monday
第10题
A.Right
B.Wrong
C.Doesn't say
第11题
The article argues that supertasters____________
A. like snack foods as saltiness is their primary flavor
B. like the taste of saltiness to block sweet tastes in food
C. consume less salt because they don't like intensive tastes
D. like to share salty cheese with nontasters